Senior Regional Marketing Director, Apac

2 weeks ago

Singapore Straumann Group Full time

Position Summary:


The position of Regional Marketing Manager (RMM) reports to the Regional Head (EVP APAC) and functionally to the Global Head Marketing and Education (Implant BU).

As such, the RMM is an integral member of the regional lead team and works closely with the Regional Head, Regional Finance Officer, and other key regional stakeholders as well as local country managers and Heads of Marketing to grow and develop the implant (premium, non-premium), Prosthetic and Biomaterial business as well as Training & Education for products/services, Marketing Communication, Branding and Events.


Key Tasks and Responsibilities:

  • Develop, lead, and coordinate the local implementation of regional marketing strategies and programs in accordance with global directions for both shortterm and longterm goals of the organisation's products/services.
  • Liaise with other functional and operational managers to ensure that marketing activities are integrated with other parts of the business and align with the overall business objectives.
  • Align with other functional and country management, as well as regional and headquarter stakeholders to ensure that marketing plans and activities are integrated with other parts of the business and align with the overall business objectives.
  • Monitor, analyze and understand local market trends, customer requirements and competitor activity to identify market opportunities and translate into marketing activities to help Straumann Group to meet its revenue and business objectives.
  • Participate in annual budget process and manage marketing budget, including detailed monitoring of all advertising, promotional and T&E expenses. Drive pricing analysis, and the measuring of ROI and marketing effectiveness with building blocks.
  • Manage and further develop the local marketing infrastructure and team, by coaching and developing team members.
  • Integrate the marketing plan with Training/Education, promotional/branding, RA and sales activities.

Products/Solutions

  • Plan, coordinate, and manage new product launches in APAC countries along with management of related processes, communication, promotion, and campaigns, including management of multibrand activities and brand awareness using corporate systems and workflows.
  • Monitor and track KPIs across the portfolio and work with local teams to analyse, understand, and if necessary, implement corrective measures to achieve and exceed launch/budget targets.
  • Ensure product pricing is kept and set in accordance with global products USPs. Supervise local teams to manage ASP development and List Price adjustments in coordination with global activities and/or budget cycle.
  • Work closely with the local/regional and global RA functions to ensure alignment on launch timelines, RA activities and processes.
  • Maximize the overall return on marketing communications investment by leveraging all marketing communications activities whenever possible.

Training & Education (Implant, Biomaterials)

  • Integrate T&E activities into the general Marketing plan, utilizing T&E activities to further develop customers. Analyse and improve T&E effectiveness and efficiency.
  • Manage key customers and KOLs (including the ITI); implement a KOL development plan and utilize the speaker network (local, regional, and global) to further maximise brand impact.
  • Cooperate with T&E as well as Sales teams to groom new/young speakers and help develop existing speakers/KOLs to regional or international level.
  • Develop a strong nonpremium T&E network and program, which supports the growth aspiration in the value segment.

Marketing Communication/branding

  • Drive generation of sales leads through effective marketing programs and other leadgeneration activities.
  • Leverage existing products through effective customer segment specific marketing initiatives that are aligned with the sales cycles.
  • Drive marketing digitalisation through global and regional processes and programs. Develop a data driven marketing organization in APAC.

Regulatory Affairs

  • Work closely with the countries and brand HQs on RA priorities, timelines, and necessary related preparations (clinical data, tests etc.).
  • Closely coordinate with the regional and local RA teams as well as the global RA colleagues to ensure smooth rollout and prioritization.

Requirements:
To be successful in the role

Functional Competencies

  • Player Learner mindset with strong leadership skills
  • Excellent presentation skills, strategic thinking and involving key stakeholders in the organization.
  • Strong analytical skills and resultorientation.
  • Ability to develop and groom team members and high potentials across the organization.
  • Ability to work in a fastpaced environment with shifting priorities and a large portfolio.
  • Excellent communication skills (internal and external)
  • Solid marketing knowledge previous experience in Dental market is a plus.
  • High proficiency in PC and digita

  • Marketing Director Apac

    2 weeks ago

    Singapore Connexus Global Full time

    My client is a leading Personal & Home Appliances MNC, looking for a Marketing Director for the APAC region. This is a newly created position set to grow and develop the Asia markets.Responsibilities: You will be incharge of developing and implementing a cohesive marketing strategy for APAC, working closely with the Global team to align the overall business...

  • Regional HR Director APAC

    2 months ago

    Singapore MARCOLIN SINGAPORE PTE. LTD. Full time

    Roles & ResponsibilitiesThe HR Director for the Asia-Pacific (APAC) region is a senior leadership role responsible for leading and executing the human resources strategy across the APAC region. This role involves providing strategic direction, leadership, and operational support to the HR teams across multiple countries in APAC. The HR Director will work...

  • Senior Marketing Director, Apac Franchise

    2 weeks ago

    Singapore Kenvue Full time

    Senior Marketing Director, APAC Franchise WDescriptionWho we areAt Kenvue, we realize the extraordinary power of everyday care. Through our iconic brands, we put this power into the hands of 1.2 billion people globally - in their daily rituals and the moments that matter most. We are 22,000 dynamic and diverse team members, passionate about insights,...

  • Regional Commercial Director, Apac

    1 month ago

    Singapore Michael Page Full time

    Manage a lean team including sales and serviceLead double digital topline growth in APACAbout Our ClientOur client, a private equity backed firm, is a leading solutions provider in the packaging industry. Though they have been in business for more than a decade, a lot of strategic investments and changes have happened in the last twelve months and as part of...

  • Regional Commercial Director, Apac

    4 weeks ago

    Singapore Michael Page Full time

    Manage a lean team including sales and serviceLead double digital topline growth in APACAbout Our ClientOur client, a private equity backed firm, is a leading solutions provider in the packaging industry. Though they have been in business for more than a decade, a lot of strategic investments and changes have happened in the last twelve months and as part of...

  • Regional Finance Director

    4 days ago

    Singapore APAC Michael Page Full time

    You will play a crucial role in spearheading the financial strategy and operations of our organization to facilitate growth throughout the APAC region. Reporting directly to the Regional CEO, you will supervise all facets of financial management, planning, and reporting, while offering strategic direction to ensure the business growth. Client DetailsOur...

  • Regional Senior Finance Director Apac

    2 weeks ago

    Singapore The Cooper Companies Full time

    Job Summary:The Cooper Companies, Inc. (Cooper) is a global medical device company publicly traded on the Nasdaq Stock Exchange. CooperCompanies are dedicated to being "A Quality-of-Life Company", operating through two business units, CooperVision (CVI) and CooperSurgical (CSI). CVI brings a refreshing perspective on vision care with a commitment to...

  • Regional Marketing Director, APAC

    2 weeks ago

    Singapore DYNATA SINGAPORE PTE. LTD. Full time

    Roles & ResponsibilitiesDynata is looking to hire an experienced, hands-on marketer who will ensure the company achieves a leadership position across APAC. As part of an international marketing team, this person will work in close partnership with the Sales teams across the APAC region to drive brand awareness, build reputation, generate business leads and...

  • Regional Marketing Director, APAC

    4 weeks ago

    Singapore DYNATA SINGAPORE PTE. LTD. Full time

    Roles & ResponsibilitiesDynata is looking to hire an experienced, hands-on marketer who will ensure the company achieves a leadership position across APAC. As part of an international marketing team, this person will work in close partnership with the Sales teams across the APAC region to drive brand awareness, build reputation, generate business leads and...

  • Director Product Management, Apac Region

    2 weeks ago

    Singapore Mastercard, Inc. Full time

    Director Product Management, APAC RegionOur PurposeWe work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses...

  • Director Product Management, APAC Region

    1 month ago

    Singapore Mastercard Full time

    Our PurposeWe work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our...

  • Director Product Management, Apac Region

    2 weeks ago

    Singapore Mastercard Full time

    Our PurposeWe work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our...

  • Director Product Management, APAC Region

    4 weeks ago

    Singapore Mastercard Full time

    Our PurposeWe work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our...

  • Director Product Management, APAC Region

    2 weeks ago

    Singapore Mastercard Full time

    Our PurposeWe work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our...

  • Regional Financial Analyst

    1 month ago

    Singapore APAC Page Personnel Full time

    Excellent opportunity to join a UK MNC.Regional exposure to handle APAC portfolio.Report and analyze the APAC property portfolio and India Operations business.Collaborate with Finance team, business partners and regional operations directors. 1 year contract subject to extension and conversion.Client DetailsThe client is a renowned recruitment consultancy...

  • Regional Financial Analyst

    4 weeks ago

    Singapore APAC Page Personnel Full time

    Excellent opportunity to join a UK MNC.Regional exposure to handle APAC portfolio.Report and analyze the APAC property portfolio and India Operations business.Collaborate with Finance team, business partners and regional operations directors. 1 year contract subject to extension and conversion.Client DetailsThe client is a renowned recruitment consultancy...

  • Regional Financial Analyst

    2 weeks ago

    Singapore APAC Page Personnel Full time

    Excellent opportunity to join a UK MNC.Regional exposure to handle APAC portfolio.Report and analyze the APAC property portfolio and India Operations business.Collaborate with Finance team, business partners and regional operations directors. 1 year contract subject to extension and conversion.Client DetailsThe client is a renowned recruitment consultancy...

  • Intern, Regional Marketing

    1 month ago

    Singapore Rohde & Schwarz Regional Headquarters Singapore Pte Ltd Full time

    Task: This intern supports the regional marketing team in digital marketing, social media, and marketing operations.Responsibilities:Digital marketing and social mediaProcessing marketing leadsMarketing database cleansing, validation and maintenanceGenerate analytics reports for social ads and marketing activityAssist the team in producing marketing...

  • Intern, Regional Marketing

    1 month ago

    Singapore Rohde & Schwarz Regional Headquarters Singapore Pte Ltd Full time

    Task: This intern supports the regional marketing team in digital marketing, social media, and marketing operations. Responsibilities: Digital marketing and social media Processing marketing leads Marketing database cleansing, validation and maintenance Generate analytics reports for social ads and marketing activity Assist the team in producing marketing...

  • Senior Director, Apac Business Development

    2 weeks ago

    Singapore Deluxe Media Full time

    JobSenior Director, APAC Business DevelopmentDescriptionPositionSenior Director, Business Development, APACPosition SummaryThe Senior Director of Business Development('SDBD') at Deluxe will lead the development of new business lines and strategic engagements with established and emerging clients in APAC.We are looking for an experienced Senior Director of...