Senior Product Executive

2 weeks ago


Singapore BAN LEONG TECHNOLOGIES LIMITED Full time
Ban Leong is a brand name in the technology products distribution industry since 1993.

Headquartered in Singapore, we distribute a diverse range of I.T accessories, multimedia and data storage products in both commercial and consumer segments.

Leveraging on our 27-year brand history, we successfully re-positioned and strengthened our brand as a name synonymous with innovative, fashionable and user-focused tech-savvy products.

We have an exciting opportunity for a Senior Product Executive to join our team.


The Senior Product Executive primarily works with the principals and internal teams to support the strategic context for the company's products.

He/she will be responsible for the product planning and execution throughout the Product Lifecycle to ensure both profit margin and principal's goals are met.


Key Responsibilities:

  • Act as the main liaison between company and principals by building strong relationships to achieve mutual business objectives.
  • Key role in helping to develop the product vision with your keen knowledge of the market demands.
  • Communicate the product strategy and roadmaps to key stakeholders.
  • Collaboration with multiple stakeholders to identify new market opportunities.
  • Understand the users, market, and competition.
  • Support marketing activities through research, strategic planning, and implementation.
  • Coordinate marketing campaigns and programmes to drive adoption of new products by retailers and endusers.

Job Requirements:

  • Minimum Diploma Holder
  • Minimally 23 years of experience
  • Keen passion in IT products and product management.
  • Knowledgeable about IT trends and emerging technologies.
  • Strategic thinking with strong business acumen.
  • Able to plan and organise projects within tight timeline.


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