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Assistant Director, Strategic Communications
2 weeks ago
General- Drive an integrated communications strategy that supports the promotion of various NBS programmes.- Engage stakeholders (e.g., faculty, students, alumni) to plan pipeline of content (e.g.
, thought leadership article, post-event review, videos)- Lead strategic communications, including event communications
Creative Design Management- Drive the design conceptualization, development, implementation and production of programme collateral and other activations (together with in-house designer and/or external design agency).
NBS Knowledge Lab Webinars- Spearhead thought leadership for NBS, from webinars to newsletters to digital activations- Steward the NBS Knowledge Lab webinar series, our thought leadership series, from planning and organising to evaluating its effectiveness
Website- Ensure the NBS website is up-to-date, with engaging and relevant content and visuals- Oversee all other positioning activations for NBS
Managing and guiding- Manage external partners (e.g. vendors)- Motivate, support, and develop team members
Key competencies and qualifications required:
- Bachelor's degree, preferably in Communications, Media, Business, Marketing or related disciplines.
- Minimum 10 years of varied marketing experience, preferably with brand management experience, of which 35 years in supervisory role(s), in an advertising/PR agency or inhouse role
- Very strong writing skills in creating content for multiple uses, from display ads to speeches to corporate decks
- A good eye for design is a must
- Able to think strategically, with strong ability to develop effective marketing communications strategies
- High results orientation (achievement orientation)
- Good interpersonal skills and excellent communication skills, both verbal and written
- Strong planning and organisational skills
- Highly reliable and dependable
- Strong analytical skills, a problemsolver, and can thrive in ambiguity
Hiring Institution:
NTU
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