Deputy Director, Communications

1 week ago


Singapore Info-communications Media Development Authority Full time

What the role is

What you will be working on

  • Lead the brand development and management for IMDA corporate brand in terms of brand architecture, corporate guidelines and corporate messaging, including employer brand and staff advocacy communications
  • Partner Group Heads & Division HODs for International and Corporate Groups to understand their communication and business priorities and effectively develop and implement communications plans that deliver impactful communication.
  • Lead and coordinate efforts with other government agencies and ministries as required.
  • Oversee all aspects of media management work, including preparation of media briefings, materials, media pitches and interview requests, talking points for IMDA's principals' thought leadership speaking engagements and speeches.
  • Oversee team members to develop and implement media messaging for IMDA to increase engagement and audience awareness of IMDA's policy, programmes and initiatives across various channels
  • Use media monitoring tools and analytics to measure effectiveness of communication messaging, inform policies and initiatives, as well as nudge behavioural change.
  • Work closely with other Business teams within Communications & Marketing team, e.g. QSM and Public engagement teams to harmonise plans and ensure coherence in IMDA's narratives and campaign messaging with intended audiences.

What we are looking for

  • To thrive and be successful in this role, you must have / be:
  • A strategic and dynamic leader, with at least a Bachelor's Degree in Communications, Journalism, Business, Marketing or related field
  • At least 1215 years of relevant experience in communication, media and journalism, including years in a supervisory role
  • Excellent media relations, written and spoken communication skills, with strong ability to nuance sensitive messaging and to make sound judgement
  • Adept at collaborating and managing multiple stakeholders internally and externally
  • Experienced people manager with the interest to coach and develop staff
  • Strong team player who can work collaboratively within and across teams
  • Strong understanding and interest in telecommunications, media and technology sectors.
Position will be commensurate with experience.

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