Marketing Communications Manager
2 weeks ago
- Execute all digital marketing campaigns according to the DHM Marketing roadmap, including SEO/SEM, social media, and display advertising campaigns.
- In charge of planning and executing endtoend marketing for DHM brands (all restaurants and Outside Catering).
- You will work on the company's further improvement and development while working closely with our CEO and Director of Catering and Events.
- Produce marketing forecasting, budget management and P&L statement analysis
- Implementation of marketing strategies and programs across various channels: sponsorships, joint collaborations with external partnerships to execute promotions or campaigns etc
- Assist in media and PR activation (Food tasting).
- Develop press materials, including but not limited to, drafting press releases and fact sheets.
- Manage media relations, identifying editorial opportunities and building relationships with key media to secure press coverage.
- Oversee photo shoots and liaising with third party suppliers and vendors for production of collaterals.
- Identify weaknesses in existing marketing campaigns and develop pragmatic solutions within budgetary constraints.
- Identify trends and insights and work towards the consumer trends shaping the future of today.
- Maintain our social media presence based on the editorial
- Keep abreast of primary competitor's marketing activities, including advertising strategies, brand positioning, key sponsorship deals and events.
- You will manage and control all marketing functions of the group. Your role will involve high level management across several locations, strategy development and implementation, and supervision over marketing collateral.
Requirements:
**At least 3 years of working experience in related fields is required for this position.
- Diploma holder or an equivalent education and experience in hospitality or hotel sales and marketing setting.
- Excellent command of English with strong writing flair.
- Excellent knowledge of the F&B industry in the Singapore market.
- Develop, implement, monitor, and review global marketing strategy to improve brand positioning and annual plans to meet organizational objectives.
- Strong knowledge in traditional, digital, social media/relationship marketing tools.
- Creative, resourceful, meticulous, and able to work independently and multitask.
- Able to priorities work within tight deadlines
- Graphic design skills strongly preferred (use of Adobe Illustrator preferred.
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