Business Development Manager
4 weeks ago
Skills & Duties
- Excellent written, presentation and oral communication skills; ability to convincingly communicate with customers and partners
· Independent and resourceful with good interpersonal and communication skills
· Must be self-starter, highly organized and able to work effectively with management and staff
· Proven ability to develop and implement marketing strategies which have significantly contributed to business growth
· Excellent management skills to overlook and manage the Marketing team
· Experienced and familiar in the education industry to be able to seek opportunities for expanding the market
· Assist the Management team in the school’s daily operations
· Develop and execute collaboration and commercialisation strategy, including promotion and marketing
· Identify industrial partners and secure collaboration projects
· Explore, define, and lead new business development opportunities in conjunction with long term corporate strategic plans
· Assess business opportunity, analyse competitors’ marketing strategies
· Work closely with Student on internal communications
· Translation into Chinese for the website, brochures, and all marketing-related materials
· Produce and update marketing collaterals
· Produce communication materials and articles, translation for web and marketing collaterals
· Gather information on competitor and provide market analysis
· Work with other departments on advertisements/events planning to attract the right target audience
· Create an attractive sales kit for marketing campaigns
· Provide help and assistance to students
· Work with University partners to create events to promote the school
· Represent the school during events and education fairs, create new contacts with visitors
· Develop and maintain good relationship with external stakeholders or business partners
· Develop and write marketing plan and programs
· Develop strategic and marketing plans to recruit students
· Increase the number of recruitment agent
· Monitor all marketing and advertising activities by marketing staff and agents
Requirements
· Language skills: Fluency in English and another language
· Meticulous executor and creative thinker
· Experienced in relationship management that resulted in increased sales
· Over 10 years of experience in the education sector, with practical expertise in facilitating students' overseas studies.
· Ability to independently handle the entire student process, from initial consultations and school applications to post-admission services.
· Proficient in university admissions, with the ability to guide students in applying to institutions in Europe and North America.
· Established resources and connections with educational institutions in Europe and North America, capable of fostering partnerships and developing new collaborative programs.
· Demonstrated strategic planning, resource integration, and team management skills gained through entrepreneurial ventures.
· Proven ability to coordinate projects, develop operational strategies, and ensure seamless cross-company collaborations.
· Familiarity with the operational mechanisms of the Chinese education system is essential. Proven experience in closely collaborating with educational administrative departments to ensure alignment with national policies and standards. Ability to efficiently coordinate resources and drive project progress through effective communication and strategic planning.
· Extensive experience in maintaining and expanding client and partner networks within the education industry.
· Open to frequent and extended business trips, including continuous visits and presentations, with a strong work ethic and resilience.
Tell employers what skills you have
Strategic Planning
Internal Communications
Oral Communication Skills
Analytical Skills
Interpersonal Skills
Relationship Management
Market Analysis
Translation
Selling
Marketing
Strategy
Team Management
New Business Development
Communication Skills
Presentation Skills
Team Player
Customer Service
Business Development
Brochures
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