Digital Marketing Specialist

Found in: beBee S SG - 1 month ago


Singapore BEST DENKI (SINGAPORE) PTE. LTD. Full time

Responsibilities

Content Creation:

  • Plan and produce engaging weekly content for all relevant social media platforms (e.g. Instagram, Facebook, TikTok, YouTube + any other trending platform)
  • Take high-quality photos and short videos showcasing your creativity and ability to capture product features, benefits, and event promotions
  • Write compelling copy that informs, entertains, and resonates with our target audience
  • Perform video editing to enhance video content and ensure polished delivery
  • Stay up to date on current trends and adapt content formats accordingly

Community Management:

  • Manage and moderate social media communities, responding to comments and messages promptly and professionally
  • Run targeted social media advertising campaigns to expand reach and engagement

Performance Analysis:

  • Analyse social media and website performance metrics to understand audience behaviour and campaign effectiveness
  • Report on key insights and recommend data-driven strategies for improvement
  • Stay informed about the latest tools and technologies in social media analytics

Collaboration & Adaptability:

  • Collaborate effectively with other marketing team members to ensure consistency and alignment across all channels
  • Be flexible and adaptable, willing to learn new skills and techniques as needed
  • Contribute to other marketing initiatives as required, such as email marketing or website content creation

Requirements

Qualifications:

  • 1+ years of experience in social media marketing or a related field
  • Proven track record of developing and executing creative social media campaigns that achieve measurable results.
  • Strong understanding of social media platforms, content formats, and best practices
  • Ability to take high-quality photos and videos with basic editing skills
  • Analytical skills and ability to interpret data
  • Ability to work independently and as part of a team
  • Creative and innovative mindset

Software Proficiency:

  • Adobe Creative Suite
  • Microsoft Office Suite


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