Campaign Manager

Overview

Publicis Groupe is searching for a talented individual to join the team and our bespoke agency for a globally recognized company known for its iconic brands across Snacking, Petcare and Food & Nutrition across our network and around the globe. This is a unique opportunity to partner with iconic brands on their marketing transformation journey. You will help enable the client to future-proof their business, whilst also being part of a Power of One model that integrates media, production, data & tech, social, influencer and commerce to create end-to-end PESO experiences. The global team will consist of individuals from over 70+ markets, all operating with the same vision: To build a better today, for tomorrow.

Publicis Groupe is the third largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation. Two of its biggest solution hubs in Singapore - Publicis Communications and Publicis Media & Digital.

Publicis Communications, the creative communications hub of the Publicis Groupe, is a collective of the most passionate, purposeful, and progressive creative agencies in Singapore. They are Publicis Worldwide, Leo Burnett, Saatchi & Saatchi, Prodigious, and MSL. Publicis Media & Digital, which is comprised of global media agency brands Starcom, Zenith, Spark Foundry, and Performics, is powered by digital-first, data-driven global practices that together, help our clients navigate the modern media landscape. Our two other solution hubs, Publicis Sapient and Publicis Commerce, empower businesses to embrace digital transformation and equip them with a total commerce experience.

Responsibilities Biddable Campaign Management

• Lead the enforcement and utilisation of Workflow Jira across all biddable buyers, assigned TAAG (Technology & Activation) traffickers, and Regional and Local markets
• Own the biddable regional Campaign Tracker, and have daily oversight of the status for all current and up-coming biddable campaigns
• Run regional biddable and TAAG campaign status calls where necessary
• Communicate directly with biddable buyers and assigned TAAG traffickers to receive updates on campaign status or outstanding tasks
• Manage Regional and Local markets to ensure agreed SLAs are respected through negotiation and education. Identify legitimate emergency campaign requests and work with biddable buyers to define suitable timings for delivery
• Ensure timely delivery of end-to-end biddable activation, including tactical media planning, campaign setup, QA, go-live confirmations, campaign reporting, and finance
• Proactively communicate with Regional and Local markets to ensure timely delivery of briefs, creative assets, tactical media plans, and go-live approvals from clients
• Review and report monthly on the timeliness and accuracy of the team’s delivery, identifying areas for improvement in process, ways of working, or training
• Lead internal biddable campaign status calls with biddable buyers, identify delays, and ensure clear steps are put in place for resolution
• Create process documentation and arrange training sessions with Regional and Local markets and the team to ensure all team members involved in biddable campaigns are working effectively or to implement new processes

Strategic Projects

• Support the Biddable Operations Director and Biddable Hub Lead to identify, build, and deploy operational improvements across the account
• Review current processes and ways of working, identifying improvements to support daily operations of biddable campaigns (e.g., changes to existing technologies and solutions, campaign tracker, roles and responsibilities)

Team

• Act as the bridge between biddable buyers and Regional and Local markets
• Work closely with the Biddable Operations Director and Biddable Hub Lead to support across all areas of business as required
• Collaborate with other Biddable Campaign Managers to ensure knowledge transfer, ways of working, and recommendations for process optimisations are standardised and replicated across all relevant regions
• Take the lead on day-to-day campaign account management and proactively help to drive timely and accurate delivery of all biddable campaigns
• Proactively propose improved processes and ways of working
• Learn about the agency, how the business works, and the various disciplines within it, as well as the broader media industry
• Prioritise training sessions and on-the-job learning to further develop core skills

Qualifications

• Prior experience of working within a large company and a fast-paced environment
• Proven experience managing multiple stakeholders with multi-cultural backgrounds
• Management (or previous buying) experience
• Experienced in high-volume campaign/project management with expertise in building internal tracking documents or online dashboards to visualise status to senior management
• Strong understanding of social, paid search, programmatic, and biddable trafficking processes, with the ability to identify potential delays and challenges in the end-to-end campaign process
• Experienced with multi-market network coordination
• Strong presentation creation and delivery skills
• High accuracy and attention to detail
• Determination to achieve objectives
• Excellent prioritisation, time management, and organisational skills
• Skilled negotiator, particularly in managing SLAs under pressure
• Professional, ambitious, driven, and a strong team player
• Strong communication skills—both written and verbal—with the ability to communicate clearly across senior and mid-management stakeholders
• Confident and resilient, able to challenge the status quo and champion new processes or ways of working
• Willingness to learn, take on new initiatives, and excel in unstructured situations

Seniorities

• Not Applicable

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Advertising Services

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

#J-18808-Ljbffr

---