Apps marketing specialist

3 weeks ago

Singapore visiontrek communication Full time

As an App Marketing Specialist with at least 1 year of experience in promoting mobile applications, you will play a crucial role in enhancing app visibility, driving downloads, and enhancing user engagement through strategic marketing and ASO techniques.Your key responsibilities will involve planning and executing marketing strategies to boost app downloads and user retention, optimizing app store listings for better visibility and conversion rates, conducting keyword research, implementing ASO best practices, monitoring app performance metrics and marketing campaigns, collaborating closely with development teams to synchronize marketing efforts, performing competitor and market analysis to identify growth opportunities, and assisting in managing app reviews and user feedback to enhance user experience.To excel in this role, you should possess a minimum of 1 year of experience in app marketing or ASO, be well-versed in app store algorithms and ASO tools, have a sound understanding of mobile user acquisition and retention strategies, exhibit strong analytical skills and proficiency in tools like Google Analytics, Firebase, or similar, demonstrate good written and verbal communication skills, and showcase the ability to multitask effectively in a fast-paced environment.Moreover, preferred qualifications for this position include experience in running app install campaigns (Google Ads, Meta Ads, etc.), basic knowledge of mobile UI/UX principles, and a genuine passion for mobile apps and digital marketing trends.,

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