Assistant Sales

4 days ago


Singapur, Singapore BOON SIEW SINGAPORE PRIVATE LIMITED Full time

We are seeking an experienced and driven Assistant Sales & Marketing Manager to support our Sales & Marketing Manager in accelerating growth, strengthening dealer relationships, and enhancing brand presence for Honda Motorcycles in Singapore. This role blends strategic planning , sales operations , and marketing execution , requiring strong leadership, market awareness, and operational efficiency.

Key Responsibilities

Sales & Dealer Management

  • Assist in planning and executing sales strategies to achieve revenue, volume, and market share targets.
  • Build and maintain strong partnerships with dealers.
  • Identify and develop new sales channels to expand market reach.
  • Monitor competitor activities, pricing, and product offerings to inform commercial strategies.
  • Supervise the sales team, conduct performance reviews, and provide coaching to drive results.
  • Cover the Sales & Marketing Manager’s responsibilities during absence

Marketing & Brand Development

  • Plan and implement marketing campaigns, roadshows, events, and media activities to enhance brand visibility.
  • Manage and track the marketing budget for maximum return on investment.
  • Conduct market research and competitor analysis to support campaign planning.
  • Prepare monthly sales and marketing performance reports for management.

Operations & Inventory Control

  • Oversee stock movements, monitor potential obsolete inventory, and propose corrective measures.
  • Coordinate timely distribution, shipment, and receipt of goods.
  • Advise on COE (Certificate of Entitlement) requirements for showroom sales, ensuring zero expired COEs.
  • Maintain up-to-date and accurate sales, inventory, and dealer data in Google Sheets / CRM systems.

Team & Customer Engagement

  • Assist HR in recruiting and onboarding sales executives; provide product and sales training.
  • Foster a positive team environment that encourages collaboration and high performance.
  • Review customer feedback and implement improvements in service delivery.
  • Delegate and supervise daily tasks to ensure operational efficiency.
Job Requirements
  • Diploma/Degree in Business, Marketing, or related field.
  • Minimum 3–5 years’ experience in sales or marketing, preferably in the automotive, mobility, or related sectors.
  • Proven track record in dealer management, sales growth, and campaign execution.
  • Proficiency in Microsoft Excel, Google Workspace, and CRM tools.
  • Strong communication, leadership, and relationship-building skills.
  • Analytical thinker with the ability to interpret market data and translate insights into strategies.
Why Join Us?
  • Be part of an iconic brand representing Honda Motorcycles in Singapore.
  • Work in a collaborative and fast-paced environment.
  • Opportunity to contribute to strategic business growth and brand-building initiatives.
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