TikTok Shop

Overview

Responsibilities About our team Our Global GNE team ensures that TikTok’s marketplace remains safe and trustworthy for users, sellers, and creators. We are looking for a Program Manager to be part of our Listing Governance team, and contribute to the creation and execution of policies, strategies, and systems that safeguard the platform’s quality, integrity, and sustainability. This position will offer you hands-on experience in a fast-paced, global e-commerce environment, empowering you to drive impact while working alongside experts in the field.

As Program Manager for Scenario Governance, you will develop strategies to uphold user experience by ensuring that only safe and policy-compliant products and content are shown on Shoptab Search and Recommendation. This includes proactively identifying and mitigating risks such as fake propaganda, prohibited products, product safety issues, and inappropriate content. You will drive cross-functional strategy and execution with Product, Algorithm (Algo), R&D, and Operations teams to prevent violations before exposure and recall problematic listings quickly if surfaced. This role requires a strong mix of governance judgment, technical acumen, stakeholder influence, and executional excellence.

Responsibilities

1. Lead governance for Shoptab recommendation and search scenarios, identifying and addressing risks (e.g., fraudulent sellers, poor-quality listings, policy violations).
2. Develop and implement data-driven, adaptive governance strategies that balance enforcement precision with product coverage and ensure business continuity.
3. Continuously analyze ecosystem gaps and pain points, refining governance strategies to improve overall scenario health.
4. Identify inefficiencies in scenario governance workflows and develop roadmap and optimization plans.
5. Partner with Product and R&D to enhance tooling, automation, transparency, and system scalability for real-time enforcement. Act as the governance representative in cross-functional and global forums, influencing roadmaps and aligning priorities across markets and functions.
6. Conduct and lead root-cause analyses to uncover gaps in coverage and precision, collaborating with Algo and Product teams on systemic improvements.
7. Partner with Legal, PR, GTM, and Policy teams to translate governance needs into seller/creator education initiatives, enabling compliant content at scale. Enable Account Managers (AMs) and sellers with clear guidelines, training, and support to promote self-governance and listing integrity.

Qualifications

Minimum Qualifications

1. 1-3 years of experience in Program Management, Product Strategy, Trust & Safety, Policy, or related fields, ideally in a tech or e-commerce setting.
2. Strong analytical and problem-solving skills, with the ability to derive insights from data and translate them into clear, actionable strategies.
3. Proficient in data analysis and tools, including office software and analytical platforms; familiarity with recommendation/search systems and moderation workflows is a plus.
4. Proven track record leading complex cross-functional initiatives involving both technical and non-technical stakeholders.
5. Excellent communication and stakeholder management skills, with the ability to influence diverse teams and cultures.
6. Passionate about governance, user experience, and scalable solutions that protect both users and businesses in dynamic digital environments.
7. Able to work across different time zones and travel for work if necessary.

Preferred Qualifications

1. Experience working with Algo, Product, or R&D teams on detection and enforcement solutions.
2. Understanding of marketplace dynamics and seller behavior in e-commerce environments.
3. Familiarity with traffic governance tooling, content moderation systems, or policy externalization frameworks.
4. Highly adaptable and self-motivated, with a growth mindset and the ability to thrive in ambiguity and fast-paced settings.

About TikTok

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us

Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.

We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We\'re resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Seniority level

• Entry level

Employment type

• Full-time

Job function

• Project Management and Information Technology
• Industries

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