Loyalty and Customer Group Associate Manager

4 weeks ago


Singapore SG02 Traveloka Services Pte Ltd Full time

Loyalty and Customer Group Associate Manager page is loaded

Loyalty and Customer Group Associate Manager Apply locations Singapore - Local Office time type Full time posted on Posted 30+ Days Ago job requisition id R0007317

It's fun to work in a company where people truly BELIEVE in what they're doing

Job Description

We're looking for a data-driven, customer-obsessed Customer Acquisition Manager to lead initiatives that drive user acquisition through the strategic design and optimization of rewards, incentives, and visibility levers. You will work cross-functionally with Product, Data, CRM, and Performance Marketing teams to experiment with incentive structures and amplify their visibility across touchpoints, ultimately improving key L2 metrics and customer acquisition efficiency.

Key Responsibilities:
- Design and Own Rewards Strategy: Develop compelling reward/incentive programs (e.g., sign-up bonuses, referral schemes, booking discounts) that maximize new customer activation.

- Drive Funnel Efficiency: Identify and improve key funnel metrics such as login/profile completion and session depth, tying these directly to conversion and revenue outcomes.

- Incentive Visibility & Merchandising: Collaborate with product and design to maximize visibility of rewards across site/app surfaces (homepage, banners, modal prompts, etc.) to drive action.

- Experimentation & A/B Testing: Partner with analytics to structure rigorous experiments around incentive positioning, value sizing, and behavioral nudges across the funnel.

- Segmentation and Targeting: Leverage behavioral, demographic, and transactional data to personalize incentive strategies for different cohorts.

- Cross-Channel Activation: Work with performance marketing, lifecycle marketing, and SEO teams to ensure consistent messaging and incentive visibility across acquisition channels.

- Loyalty and Retention: Work with CRM and lifecycle team on nurture program for newly acquired customers to improve long-term retention rate.

- Measurement & Reporting: Track impact of initiatives on acquisition KPIs (sign-ups, login rates, conversion, CAC) and translate insights into product and marketing recommendations.

Requirements

- Minimum 5 years of experience in growth marketing, product management, or eCommerce roles, ideally in the tech or start-up sectors.
- Familiarity with the customer journey and hands-on experience with data and product analytics tools (e.g., SQL, Tableau, Google Analytics, or similar).
- Experience managing digital marketing channels, including optimization and reporting, with a focus on performance and ROI.
- Strong communication and interpersonal skills with the ability to collaborate across teams and manage relationships with internal stakeholders.
- Comfortable executing tactics in a fast-paced, dynamic environment, while balancing strategic thinking with hands-on execution.
- Experience developing and executing successful retention strategies that drive measurable business results.
- Strong analytical skills, with expertise in data-driven decision-making, customer segmentation, and predictive modeling.
- Deep understanding of the OTA industry, including customer behavior, market trends, and competitive landscape.
- Leadership experience, with a demonstrated ability to build and manage high-performing teams."

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us

#J-18808-Ljbffr

  • Singapore Traveloka Full time

    Overview Loyalty and Customer Group Associate Manager — Traveloka Join to apply for the Loyalty and Customer Group Associate Manager role at Traveloka . It's fun to work in a company where people truly BELIEVE in what they're doingResponsibilities Design and Own Rewards Strategy: Develop compelling reward/incentive programs (e.g., sign-up bonuses,...


  • Singapore Traveloka Full time

    Overview Loyalty and Customer Group Associate Manager — Traveloka Join to apply for the Loyalty and Customer Group Associate Manager role at Traveloka . It's fun to work in a company where people truly BELIEVE in what they're doing Responsibilities Design and Own Rewards Strategy: Develop compelling reward/incentive programs (e.g., sign-up bonuses,...


  • Singapore Traveloka Full time

    Overview Loyalty and Customer Group Associate Manager — Traveloka Join to apply for the Loyalty and Customer Group Associate Manager role at Traveloka . It's fun to work in a company where people truly BELIEVE in what they're doing!Responsibilities Design and Own Rewards Strategy: Develop compelling reward/incentive programs (e.g., sign-up...


  • Singapore SG02 Traveloka Services Pte Ltd Full time

    Loyalty and Customer Group Associate Manager page is loaded Loyalty and Customer Group Associate Manager Apply locations Singapore - Local Office time type Full time posted on Posted 30+ Days Ago job requisition id R It's fun to work in a company where people truly BELIEVE in what they're doingJob Description We're looking for a data-driven,...


  • Singapore SG02 Traveloka Services Pte Ltd Full time

    Loyalty and Customer Group Associate Manager page is loaded Loyalty and Customer Group Associate Manager Apply locations Singapore - Local Office time type Full time posted on Posted 30+ Days Ago job requisition id R It's fun to work in a company where people truly BELIEVE in what they're doing!Job Description We’re looking for a data-driven,...

  • Loyalty Manager

    3 days ago


    Singapore DAISHO DEVELOPMENT SINGAPORE PTE LTD Full time

    Your moment to Rise to New Heights with us at The Westin Singapore! Join us as a Loyalty Manager today: **JOB SUMMARY** The Loyalty Manager is responsible for recognition and engagement of our most valuable Elite members through delivery of the highest quality member stay experience. He/she manages and coordinates all aspects of Elite members’ journey:...


  • Singapore ESR Group Full time

    Assistant Manager/Manager,Marketing Communications (Loyalty Marketing & Systems)Join to apply for the Assistant Manager/Manager,Marketing Communications (Loyalty Marketing & Systems)role at ESR Group Assistant Manager/Manager,Marketing Communications (Loyalty Marketing & Systems)Join to apply for the Assistant Manager/Manager,Marketing Communications...


  • Singapore ESR Group Full time

    Customer Experience Project Management - Lead the planning and implementation of Customer Experience projects and related tasks, including developments, enhancements, and integration with MCST (Management Corporation Strata Title) objectives. - Coordinate effectively with all project stakeholders, including clients, vendors, and internal teams, to ensure...


  • Singapore Singapore Airlines Full time

    As a Loyalty Marketing Associate in Singapore Airlines Loyalty Marketing Department, you will be part of a dynamic team that provides superior customer service to Priority Passenger Service (PPS) Club members in Singapore. **Key Responsibilities** - Providing support to the team on day-to-day administration and operations of the PPS Club mailbox. - Generate...

  • Loyalty Manager

    1 week ago


    Singapore Marriott International, Inc Full time

    **Job Number** 24090244 **Job Category** Rooms & Guest Services Operations **Location** Courtyard Singapore Novena, 99 Irrawaddy Road Novena, Singapore, Singapore, Singapore VIEW ON MAP **Schedule** Full-Time **Located Remotely?** N **Relocation?** N **Position Type** Management **JOB SUMMARY** Loyalty Manager is responsible for recognition and...