
Marketing & Content Executive (Content + Funnels)
3 weeks ago
About the Role
We’re looking for a hands-on marketer who’s as comfortable holding a camera as they are building a landing page. If you’re a content creator who has “leveled up” into digital marketing — someone who can film, edit, design, and also turn ideas into funnels that generate real leads — this role is for you.
You’ll work directly with the founders of a design & build firm specialising in landed homes in Singapore. Your work will shape both the company brand and the founder’s personal brand, with immediate impact on business growth.
Responsibilities- Shadow the founder on site to film and edit engaging short-form videos (TikTok, IG Reels, LinkedIn).
- Plan and script video/story content so the founder can simply show up and record.
- Design graphics and materials (social posts, brochures, onboarding packs, sales decks).
- Manage and update website content for a seamless customer experience.
- Build simple funnels : landing pages, lead magnets, email follow-ups.
- Write persuasive copy for social posts, sales funnels, and marketing collateral.
- Track campaign performance and propose creative ways to improve growth.
- Support outreach to affiliates (e.g. property agents) with marketing collaterals and strategies.
- Proven experience in content creation (video, design, social media).
- Exposure to funnels/lead generation (landing pages, email, CRM, or ads).
- Strong copywriting and design skills — able to simplify and persuade.
- Entrepreneurial mindset: self-driven, resourceful, and hungry to grow with the business.
- Bonus: knowledge of Google/Meta/TikTok ads, but not mandatory.
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