
Regional Product Manager
4 weeks ago
APAC Regional Product Manager (Sweet Taste & Tea OR Citrus & Alcoholic Beverage) – Your future position?
As an APAC Regional Product Manager with Givaudan, you will manage assigned products and technologies, develop strategies and give direction to all marketing efforts in order to ensure Givaudan's leading position within the relevant market, according to overall business objectives and marketing strategy.
Reporting to: Product & Portfolio Director APAC, Regional Innovation
Location: 1 Woodlands Avenue 8, Singapore
Main Responsibilities
Product Portfolio Management
- Manage assigned regional product and technology portfolio to ensure it is competitive, profitable, and aligned with our strategy
- Oversee the Definition, Development and Commercialization of regionally-driven product development projects
- Work with the technical and marketing teams in the region and sub-regions, and with the Global Product Managers (GPM)
- Become regional subject matter expert (SME) for assigned products and technologies.
- Work with Portfolio Managers to use collections as an internal promotional tool for new products and technologies.
Define Product & Technology Needs
- Define product and technology needs and gaps, measure opportunities, and establish business justification for new regional projects
- Work with sub regions to create and enhance compelling business cases to GPM on regional opportunities and needs (incl. sales/profit projections, regulatory requirements, product performance expectations etc.)
- Be the core owner and APAC representative to GPM and the Science & Technology groups, ensuring projects for our region are brought to successful commercialization
- Contribute to the global product strategy built by the Global Product Managers
- Develop knowledge of competitor products, communicates changes and recommend corrective responses
Promote Commercialization of Products & Technologies
- Guide regional projects with delegated stakeholders and ensure the deliverables are met following defined regional needs
- Promote the commercialization of products and technologies in the region lead by regional and global teamsInternally – Ensure the regional technical group is prepared to support the external launch of new products and technologies
Externally with our customers - Ensure success at sub-regional level (e.g., jointly develop promotional plan, arrange sales and technical force training, support sales in customer visits, resolve issues affecting commercial plan) - Work with the Category and Marketing managers to develop value propositions, connect the dots between our scientific technology capabilities, and our consumer and category insights
- Equip market technical team with the capabilities to win with new products and technologies
- Help deliver Sales and Gross Margin targets, working with Commercial Heads, and with the pricing team to define price levels
- Ensure that new ingredients and regional versions of flavours are provided to all Flavour Innovation Centres with all appropriate information related to the new products (regulatory requirement, pricing etc.)
Main Requirements
- Bachelor / Master in a technical field (Food Science, Biology, Chemistry etc.)
- Technical background or B2B Marketing and Commercial/Customer background within the food or flavour industry
- Minimum 10 years in a technical / innovation / R&D environment, with a track record influencing commercial / marketing colleagues
- Develop deep product knowledge, with the experience working with, and connecting, people from technical, innovation and commercial related backgrounds
- Project management skills
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