
Senior Manager, Event
3 weeks ago
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This role focuses on Event within Event & Promotion:
Responsibilities- Assist in the planning development, execution of membership programs, campaigns, promotions, and member events that support business goals in acquisition, retention, reactivation, and revenue generation
- Participate in the formulation and implementation of marketing strategies, including promotions, direct marketing initiatives, and partnership-driven campaigns
- Plan and coordinate member engagement events such as tournaments, gala events, and exclusive performances
- Lead and support the coordination and execution of business-related projects across multiple departments, ensuring on-time, within-scope, and on-budget delivery
- Liaise with IT and relevant business units to ensure the appropriate management, accessibility, and integrity of marketing data for campaign execution and analysis
- Supervise and mentor junior staff, ensuring strong performance, compliance, and development of team capabilities
- Collect post-event feedback, analyse performance, and recommend improvements for enhanced customer experience and better ROI
- Ensure strict adherence to SOPs, internal controls, and regulatory policies through regular audits, investigations, and compliance reviews
- Degree/Diploma in Business Administration or Marketing with proficiency in Microsoft Office applications
- Minimum 5 years' experience in a similar capacity
- Prior experience as talent buyer or planning and execution of performance/concert events will be advantageous
- Proven track record in strategic planning, managing and execution of successful marketing campaigns and systems
- Excellent analytical skills with the ability to interpret data and leverage insights to drive marketing strategies
- Exceptional communication and interpersonal skills to collaborate with cross-functional teams and build relationships with internal and external stakeholders
- Strong project management skills to effectively coordinate multiple campaigns at a time
- Mid-Senior level
- Full-time
- Marketing, Strategy/Planning, and Project Management
- Hospitality and Gambling Facilities and Casinos
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