Marketing Executive

3 weeks ago

Singapur, Singapore AMEX Full time

You Lead the Way. Weve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, youll learn and grow as we help you create a career journey thats unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, youll be recognized for your contributions, leadership, and impactevery colleague has the opportunity to share in the companys success. Together, well win as a team, striving to uphold our and powerful backing promise to provide the worlds best customer experience every day. And well do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

As marketers at one of the most iconic brands in the world, we play a major role in building authentic relationships with customers who impact life and business around the world. Here, creativity and inspired storytelling combine with powerful data-based marketing and hyper-personalized digital communication to create a genuine human connection that drives business results. As a part of our diverse community of marketers, you can have a breadth of different marketing experiences and do virtually anything from connecting small businesses to new customers to uncovering insights that inspire the future of payments. Create a dynamic career while doing work that matters for people and businesses everywhere. Find your place in marketing on #TeamAmex.

How will you make an impact in this role?

Responsible for the strategy, roadmap, and feature definition of a product or product line which includes:

Conceptualize, plan and execute marketing strategies and event activations to deliver product revenue growth, market share growth and product profitability improvements. Support in driving new membership benefits enhancements (including rationalization & retirement) through understanding market dynamics, competitive environment, technological advancements, customer preferences and portfolio analysis. Conduct research, perform analysis to provide insights and recommendations to solve business issues (e.g. slower than forecast growth rate etc.) and meet business KPIs. Establishing and managing partnerships and alliances with key partners, merchants and service providers. Development of new opportunities to build external partnerships with brands, merchants and service providers for acquisitions / marketing partnerships / events developments. Oversee events activations - including liaising with agencies, vendors, external partners, merchant's venue, planning, on-site support and overseeing full event logistics to ensure seamless event execution. Track and drive improvement to key metrics like product acquisition and usage, customer satisfaction and post-analysis of events / marketing campaigns. Being responsible for conducting product training and ensure product information on various communications channels is always kept updated. Provide weekly, monthly and annual reporting Implement and manage product processes to ensure compliance to brand requirements and maximum efficiency between teams and internal stakeholders Marketing, forecasting, budgeting and profit and loss (P&L) responsibilities.

Qualifications

The role requires a creative and strategic thinker with understanding and experience in the Cards industry. The successful candidate should have at least 2 years of relevant working experience with a proven track record in delivering business results and solid strategy conceptualization to execution experience.

Required Qualities

Solid leadership qualities with the ability to work with and communicate clearly with people from all levels. Possess strong project management skills with the ability to prioritize and manage multiple projects, campaigns and / or events simultaneously. Poised, proactive, extremely detail-oriented with a creative streak to bring fresh perspectives to the portfolio. Assertive and driven individual with persistence and will to succeed. Strong problem-solving skills approaches problems with a rational, solution oriented mindset and the ability to exercise logic and good judgment to provide the appropriate outcome. Adaptable, resourceful and can shift priorities quickly in a fast-paced environment. Versatile as a team player and individual contributor, independent and has strong work ethics and integrity. Individual should also have a respect for deadlines without compensating on quality of work. Excellent communication skills write well, speak eloquently, and are comfortable presenting to senior leadership. Meticulous attention to details and believe that anything worth doing, is worth doing right every single time.

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

Competitive base salaries Bonus incentives Support for financial-well-being and retirement Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location) Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need Generous paid parental leave policies (depending on your location) Free access to global on-site wellness centers staffed with nurses and doctors (depending on location) Free and confidential counseling support through our Healthy Minds program Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

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