Marketing Executive

5 months ago


Singapur, Singapore Wearnes Automotive Pte Ltd Full time

Responsibilities

Plan, propose and execute marketing activities, including online and off-line lead generation activities Assist in the day to day execution of the marketing activities include handling all ATL, BTL, PR, social media, events, partnerships and CRM initiatives Review marketing activities and prepare post campaign reports Organise CRM activities for owners and perks for owners to build loyalty Manage public relations with key media and journalists and coordinate media drives Manage and update content on website Manage overall content including generating local content, monitoring and responding to comments on social media channels Create eDM, SMS content and automated eDM journey include filtering and sending to the right recipients Track and monitor marketing budget Maintain showroom in optimal condition, ensure its smooth operations and continuously enhance on customer touch points

Requirements

Minimum Degree in Business/Marketing with 2-3 years of marketing experience. Detail-oriented and independent, able to multitask and work within a fast-paced environment Experience in luxury brand or environment will be highly regarded Strong knowledge of social media (Facebook/Instagram/WeChat) and email marketing best practises Strong understanding of performance marketing funnel, A/B testing and direct-to-consumer acquisition Excellent verbal and written communication skills Proficient MS Office applications and Adobe Photoshop Experience with agency management Possess a valid Class 3 driving licence
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