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Marketing Manager, SG
2 months ago
Job Description
:GENERAL RESPONSIBILITIES:
This position will play a key role in the creation, development and implementation of holistic marketing collaterals, channel partner programs and e-commerce in APeA. This role needs to work closely across departments especially with the Sales and Product Management teams, and to work with various agencies e.g. eCommerce agency, Social Media, Design firms and Public Relations agencies to help execute eCommerce, digital and channel marketing strategies and initiatives effectively in APeA.
SPECIFIC RESPONSIBILITIES:
Play significant role in the creation, development, and execution of eCommerce marketing strategies to meet business to business channel objectivesDriving digital strategy for website, social media, and online platformsImplementing tools/ technologies to maximize media and marketing campaign efficiency Driving various online and offline marketing initiatives, across social media, display, App and email marketing, affiliate and etc.Developing creative digital marketing ideas, content and carrying out A/B testsEvaluating the campaign performance and effectiveness; providing insights to drive and optimize KPIs (i.e. traffic, engagement, conversion, ROAS) in various digital marketing funnels for the businessDeveloping all marketing communications and social media campaigns in collaboration with the creative team and product team to ensure all promotions are planned and executed on schedule Preparing reports and analytics on the overall performance of various marketing campaigns, CRM and loyalty programs Developing and monitoring campaign budgetsLiaising with partners for joint promotion opportunitiesDevelop all internal and external communication vehicles, which could include social media, e-commerce, website contents, in-store merchandizing, POSMPlan and manage digital & channel marketing activities with Senior Marketing Manager for promotions, new product launches, influencers engagement, events, etcBudget Tracking and Management for local marketing executionMarketing campaigns’ execution, tracking and reports preparationEDUCATION AND EXPERIENCE REQUIREMENTS:
Minimum 5 years direct, hands-on experience managing marketing projectsMinimum Diploma in Marketing, Advertising, Communications (or related field)Proven communication and organizational skills. Strong project management skills with exceptional attention to detailAble to work in a fast-paced time sensitive environment, manage multiple projects and tasks simultaneously and meet deadlinesPossesses organizational, analytical and problem-solving skillsAbility to communicate with associates internally and externally in an articulate and professional mannerCandidate with more experience will be considered as Regional Digital Marketing Manager role
What you’re getting into
We’ve got big collaborative spaces for your big ideas, so bring an open mind and leave your suit in the closet. We all are committed to creating unique and rewarding consumer experiences. Everyone is interested in succeeding – for the team, for themselves and for the business. Cross-functionally and across the company, everyone has common goals and aspires to be their best.
You will learn something new or at least look at things differently every day. There are so many smart and creative people around that you’ll be motivated to pursue the ideal.
Team spirit is infectious. Belkin is an extremely open workplace, where communication is essential. Not every idea will be accepted, but you’ll be asked for your point of view. Innovation thrives on multiple and varied levels. At Belkin we challenge conventional wisdom and refuse to accept that something cannot be done.
We are committed to diversity. Belkin is an Equal Opportunity and Affirmative Action Employer M/F/D/V. We maintain a drug-free workplace.
All candidates applying for a job in the EMEA region, please review the Applicant Privacy notice HERE
Location:
Singapore,