Specialist, Marketing
7 months ago
In our ‘always on’ world, we believe it’s essential to have a genuine connection with the work you do.
General Description about the role
Supporting sales by identifying and managing events to generate sales leads and to contribute to revenue and margin growth by raising awareness of Broadband products and solutions in our target customers across APAC. This role will manage the Broadband Marketing activity across the region, working both with internal teams and partners to drive market awareness and raise CommScope's Broadband profile across the region. This is a 12 months contract role.
Duties & Responsibilities:
Takes the lead in the design, development and execution of integrated marketing plans and programs to build brand awareness, increase customer and prospect engagement, generate new business, and cross or up-sell pipeline Work closely with Field Sales, Distribution/Channel Sales, System Engineering, Product Line Management, and other relevant stakeholders to project manage and implement marketing programs that are aligned to the business objectives Work closely with the Corporate Brand team to advocate and implement global brand strategy and guidelines Managing our online presence - Including our website, LinkedIn and more Development and/or localization of sales enablement tools including presentations, collateral, local language websites, regional success stories etc. Manage inventory for collateral and giveaways Communicate relevant marketing initiatives, events, product announcements, sales enablement tools and resources, etc. to the local team Responsibility for advancing best practices with the sales team: including lead dispositioning, lead tracking, contact management, sales insights, social marketing and selling etc. Orchestrates internal and external resources necessary to launch marketing programsSkills and Qualification Required:
Bachelor’s degree required in Business/Marketing/Advertising/Communications 3-5 years' experience with inbound marketing, content marketing, social media, event marketing, collateral development, etc. Experience with some marketing automation platforms such as Marketo and campaign and reporting on Salesforce.com / Microsoft Dynamics Savvy in digital marketing (SEO, SEM), social media marketing and virtual events Some market / application knowledge in Networking and Infrastructure Connectivity an advantage Ability to interact and build relationships with local sales leadership, cross functional teams and peers Independent, self-starter, positive attitude, reliable and organized Excellent presentation and communication skills Good verbal and written English communication skills Ability to operate in a regional, and globally matrixed environment Occasional traveling is required#LI-VF1
Why CommScope:
CommScope is on a quest to deliver connectivity that empowers how we live, work, and learn. Our employees push the boundaries of communications technology that enables game-changing discoveries like 5G, the Internet of Things, and gigabit speeds for everyone, everywhere. With our unmatched expertise in copper, fiber, and wireless infrastructure, our global clients rely on us to outperform today and be ready for the needs of tomorrow.
If you want to grow your career alongside bright, passionate, and caring people who strive to create what's next…..come connect to your future at CommScope.
CommScope is an Equal Opportunity Employer (EEO), including people with disabilities and veterans. If you are seeking an accommodation for the application or interview process, please contact us to submit your request at You can also learn more about CommScope’s accommodation process and EEO policy at
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