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Senior Product Marketing Manager
4 weeks ago
Contract Type: Full Time, Permanent
Location: Singapore
As the Senior Product Marketing Manager - Source Market Products, you will take the lead in crafting value propositions and marketing strategies to achieve annual recruitment and revenue targets for an expanding range of international education products. In this newly created role, you'll play a pivotal part in shaping the future growth trajectory of Study Group, supported by collaborative colleagues across Singapore, China, the UK, and beyond. Reporting directly to the Head of Product Marketing – New Strategic Partners and Solutions, you'll spearhead the development and upkeep of distinctive value propositions. This involves employing product segmentation and positioning models, analyzing the competitive landscape, devising effective go-to-market strategies, orchestrating launches for new products and partnerships, and cultivating robust brand awareness for our product portfolio.
ABOUT THE ROLE
ABOUT US
Study Group is a leading international education provider that is dedicated and passionate about helping students around the world, creating a brighter future and reaching their full potential. With university partnerships and a variety of face-to-face, online, and hybrid study programmes, we can provide students with the resources and guidance they need to succeed. Our global network of offices and university partnerships ensure that students receive the best educational services available. Additionally, our Insendi platform enables us to deliver innovative, accessible, and intuitive digital learning experiences with the most advanced digital tools available.
ORGANISATIONAL COMPLIANCE
Study Group is proud of its high standards in safeguarding and recognises its importance in enabling the best possible student experience and outcomes. For successful applicants the following checks will be conducted- Criminal Background Check (country specific), x2 References, ID and Right to Work checks as well as Education Verification.
We are proud to be an equal opportunity employer and we strive to create a diverse and inclusive workplace. We are committed to providing equal opportunities for all individuals, regardless of race, gender, religion, nationality, or any other factor. We believe that the best person for the job should be selected based on skills and experience alone. Your information will be kept confidential and stored securely.
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