Digital Marketing and Retail Manager

2 days ago

Singapore FLOKK ASIA PTE. LTD. Full time

**Job Summary**:
**Key Responsibilities**:
1. Retail Operations Management:
Lead day-to-day operations of physical showrooms and e-commerce platforms, ensuring seamless O2O customer journeys.

Optimize inventory, merchandising, and logistics to meet sales targets and maintain brand standards.

Train and mentor retail staff to deliver exceptional service aligned with Nordic design ethos.

2. Digital and Offline Sales & Business Development:
Develop strategies to grow B2C sales across online (website, marketplaces) and offline (showroom, pop-ups) channels.

Analyze sales data and market trends to identify opportunities for revenue growth.

Build relationships with offline retailers in SEA including occasional business trips within the region.

3. Marketing & Branding:
Collaborate with regional teams to localize global marketing materials and ensure consistent brand messaging.

Manage PR efforts, influencer/KOL partnerships, and community engagement to elevate brand awareness.

4. Customer Experience:
Implement CRM strategies to enhance loyalty and retention.

Resolve customer inquiries and complaints promptly, maintaining high satisfaction standards.

5. Performance Tracking:
Monitor KPIs (conversion rates, AOV, traffic) and prepare regular reports for senior management.

Utilize analytics tools (Google Analytics, Shopify, etc.) to refine strategies.

6. Other tasks

Assistant B2B colleague for mockup and customer’s showroom visit.

**Requirements**:
**Experience**:
3+ years in retail management, preferably in luxury furniture, interior design, or lifestyle brands.

With knowledge of omnichannel sales and e-commerce, with Shopify experience is a plus.

Experience with Nordic or European design brands is a plus.

**Skills**:Strong management on Vendors.

Expertise in digital marketing (SEO, paid ads, social media) and CRM tools is a plus.

Analytical mindset with proficiency in Excel, Power BI, or retail analytics software.

Both good at English and Mandarin.

Attributes:
Open minded and willing to learn.

Passion for design, sustainability, and ergonomic seating solutions.

Excellent communication skills

Entrepreneurship, and adaptability to fast-paced environments and cross-cultural teams.

**Education**:
Bachelor’s degree in business, Marketing, Retail Management, or related fields.

**Why Join?**

Lead the growth of a renowned Nordic design brand in Singapore’s competitive market.

Creative autonomy to shape retail and marketing strategies.

Collaborative work culture with global industry experts.

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