Digital Commerce Manager

Careers that let you play
We are the champs in crafting and slinging sporting goods, apparel, and equipment. Whether you're smashing goals or conquering the great outdoors, Decathlon's got your back - because winning is our favorite sport
What is our culture like ?
- Where decisions spark High-fives:
Decathlon rocks a lively, sporty vibe where mistakes can turn into global victories. We tackle responsibilities with the same energy - turning challenges into triumphs
Our game plan? Preserving the world together
- Your career touchdowns:
At Decathlon, we're not just talking about career growth - it's a wild ride Lace up those career sneakers for limitless possibilities, whether scoring locally or making international moves. Your journey with us? An epic adventure
- Live for sports ? Now do it for a living:
At Decathlon, dive into sports madness with events, competitions, and a winning culture. Enjoy exclusive employee discounts for top-notch gear - where games and victories turn into epic celebrations
**Responsibilities**:
I am responsible for supporting the digital shopping experience (merchandising, marketing and checkout) for the ecommerce business, as well as driving the KPIs for customer satisfaction and online performance in my country. This leadership position is expected to provide significant input and contribution to the overall strategic and operational direction of the Decathlon digital commerce function.
**RESPONSIBILITY 1**:
DRIVE PERFORMANCE ON DIGITAL COMMERCE THROUGH STRONG CAMPAIGNS AND TRADING EXECUTION
- Own the activation plan to drive sales and profitability, staying competitive in the local market.
- Lead homepage and campaign strategy aligned with the overall marketing strategy.
- Collaborate with commercial, sport, and marketing teams to define KPIs and forecast campaign performance.
- Report on campaign results and suggest improvements to address customer pain points.
- Monitor local competitors—pricing, assortment, and strategy.

**RESPONSIBILITY 2**:
LEVERAGE DATA TO DRIVE DEMAND AND OPTIMIZE THE SHOPPING EXPERIENCE
- Develop merchandising and shopping tools strategy to enhance the online experience.
- Ensure a consistent and seamless journey across digital channels.
- Guarantee full visibility of the total offer (1P-2P-3P), including local assortments.
- Use web analytics to track key metrics: sales, conversion, traffic, engagement, and sustainability.

**RESPONSIBILITY 3**:
ALIGN STAKEHOLDERS TO DELIVER YOUR STRATEGY
- Partner with commercial and marketing on policies, campaigns, and brand activations.
- Work with UX/CRO teams to evolve testing and development strategies.
- Collaborate with sport offering network and go-to-market managers to adapt the offer to local needs.
- Coordinate with supply chain on stock levels and local availability.
- Ensure compliance with legal and company standards on listings, pricing, and sourcing.

**RESPONSIBILITY 4**:
LEAD THE DIGITAL TRADING TEAM TO DELIVER SPORT-LEVEL PERFORMANCE
- Manage team structure with the Digital Commerce Director to meet evolving business needs.
- Foster team cohesion and alignment with business goals.
- Lead change, find solutions, and drive new processes.
- Support team growth with regular feedback and clear development plans.

**Requirements**:
**HUMAN SKILLS**:

- Listening & questioning
- Conflict management
- Decision-making
- Persuasive communication
- Goal setting
- Collaboration
- Strategic thinking
- Change management
- Collective intelligence
- Prioritization
- Recruitment
- Empowerment
- Team cohesion
- Organization

**TECHNICAL SKILLS**:
Responsibility 1
- Commercial dynamism
- Market analysis
- Voice of customer
- E-commerce tools
- Digital content creation
- Sustainable development awareness

Responsibility 2
- Customer journey personalization
- Digital UX
- Digital analytics
- AI & machine learning
- Conversion optimization
- Categorization & navigation

Responsibility 3
- Assortment management
- Commercial policy
- Supply chain basics
- Legal awareness

**Benefits**:
**A remuneration That Grows With You**:

- Monthly bonuses, up to a whopping 20% of your base salary.
- Dive into the opportunity to become a Shareholder and share in the success of our global family.
- At the end of the year, reap the rewards of profit sharing based on the performances across the country.

**Climb the Career Ladder**:

- Elevate your skills with the power of our internal Decathlon Academy - upskill and re-skill your way to greatness.
- Chart your course with internal career progression opportunities in both retail and our incredible support team.

**Flexibility That Fits Your Lifestyle**:

- Enjoy a flexible spending allowance annually for Sports & Health related expenses, including dental, vision and wellness activities;
**️ Be the Ultimate Decathlon Insider**:

- Revel in a fantastic 20% staff discount on ALL Decathlon products - yes, including bikes, kayaks, tents, and everything else you need for your favorite