CRM Manager

BitMEX is the world's leading cryptocurrency derivatives trading platform, which has pioneered cryptocurrency trading through relentless commitment to change, and continues to set benchmarks for innovation, liquidity, and security today.

As the world's most advanced peer-to-peer crypto-products trading platform and API, BitMEX gives knowledge, confidence, and precision to hundreds of thousands of traders, transacting billions of USD a day.

**About BitMEX**
BitMEX was one of the first crypto exchanges for derivatives. It exists to provide institutional and professional traders with a platform that caters to their needs.

BitMEX created the Perpetual Swap, the most popular crypto trading product in history. It is the only major global exchange that continues to create new cryptocurrency derivative products, most recently, the ETH Staking Swap.

On BitMEX, users can trade cryptocurrency derivatives on a professional trading platform that provides low latency, deep liquidity and constant availability. Since 2014, no cryptocurrency has been lost through intrusion or hacking, allowing BitMEX users to trade safely in the knowledge that their funds are secure. Spot trading is also supported, as well as the purchase and conversion of cryptocurrency - BitMEX supports 45+ derivatives contracts, 11 pairs for spot trading and the ability for users to convert 30+ cryptocurrencies.

We are looking for individuals who are determined, responsible and collaborative to join BitMEX as we continue to build a thriving cryptocurrency ecosystem. We value attention to detail, speed and simplicity. As a global business operating a 24/7 exchange, we seek out those who are adaptable and can work across markets and timezones.

**Your Role**

We are seeking an exceptional CRM and Retention Manager to join our Marketing & Community team and take the lead in developing and executing the retention strategy for our BitMEX Trading platform.

**Responsibilities**

Develop and execute a comprehensive CRM and retention strategy that drives customer engagement and loyalty, while also increasing revenue and customer lifetime value.
- Create and manage customer journeys that increase customer engagement, retention, and satisfaction across various channels.
- Support the Affiliates and Referral Marketing Team to design, prepare and execute targeted user referral campaigns.
- Analyze data to identify opportunities and trends that can be used to optimize customer journeys, and drive growth.
- Manage resources and collaborate with internal teams, including product and business support teams, to ensure customer needs are being met.
- Design and implement gamified CRM and retention channels that encourage customer participation and loyalty.
- Conduct A/B tests and experiments to optimize the customer experience and increase ROI.
- Stay up-to-date with industry trends and best practices in CRM and retention marketing.

**Qualifications**
- 4+ years of experience in CRM and retention marketing with a strong track record of delivering successful results.
- Entrepreneurial mindset with a hands-on, results-driven approach.
- Experience working in gaming, trading, or crypto-related companies is highly advantageous.
- Proven experience in setting up and running a gamified CRM and retention channel.
- Strong analytical and problem-solving skills, with experience analyzing data and identifying actionable insights.
- Excellent communication and interpersonal skills, with the ability to collaborate with cross-functional teams and manage stakeholders.
- Bachelor's or Master's degree in Marketing, Business Administration or related field.
- Those with less experience will be considered for a Senior CRM Executive position
- #LI-CH1_

Join us, as we build a thriving cryptocurrency ecosystem through strategic investments in emerging cryptocurrency technology, and create the future of digital financial services.