E-commerce Executive
5 days ago
**Job Duties**:
- Develop and execute campaign promotional planning, pricing strategies and budgeting (e.g. bundles creation, discounts activation, vouchers etc.), and ensure compliance in execution
- Conceptualization of integrated e-commerce marketing campaigns in order to drive traffic and sales revenue
- Generate data driven insights (sales, conversion rates, traffic, order value) and analyze past performance of previous campaigns to continuously improve our ROI and to identify opportunities for growth.
- Liaise with platform partners to build strong rapport and engagement, establish good understanding in brand performance across all channels and advise on strategies to drive and achieve business objectives
- Conduct regular business reviews and recommend actionable insight from post-campaign evaluation analyses and incorporate into business strategies
- Identify new areas of ecommerce opportunities beyond current brand offering
- Monitor competitors’ activities and highlight potential improvements or changes in marketing strategy, direction, or services.
- Day-to-day campaign monitoring and generating of sales reports
- Coordinate well within e-Commerce team and cross-departments for campaigns and promotions setup
- Involve in creative content writing for various ecommerce channel
- Any other ad-hoc tasks as assigned by the E-Commerce Manager
**Requirements**:
- Diploma in Marketing/Digital Marketing/E-Commerce or equivalent
- Minimum 2 years of relevant experience in the handling of marketplaces
- Able to work independently and adhere to deadlines
- Good interpersonal and communication skills
- Attention to details and accuracy
- Proficiency in Google Analytics and marketplaces
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