Senior/business Development Manager

3 days ago


Singapore ST FRANCIS METHODIST SCHOOL (INTERNATIONAL) LTD. Full time

**Job Summary**

The Senior/Business Development Manager is responsible for driving student recruitment and enrolment growth through both agency partnerships and direct recruitment channels. This role focuses on expanding SFMS’s presence and network within the assigned region (China or Southeast Asia), developing strategic relationships with agents and education partners and implementing marketing initiatives to achieve student enrolment targets in line with the School’s business objectives.

**Key Responsibilities**

**1. Student Recruitment & Market Growth**
- Develop and execute targeted business development plans to achieve student enrolment KPIs in the assigned region.
- Identify and secure new recruitment channels and partners to expand the school’s market reach.
- Monitor and analyse market trends, competitor activities, and student recruitment patterns to inform strategies.
- Collaborate with the admissions team to ensure smooth and timely conversion from enquiry to enrolment.

**2. Agency & Partnership Management**
- Identify, appoint, and manage education agents and strategic partners to promote SFIS programs.
- Conduct regular training and engagement sessions for agents to ensure accurate representation of SFIS offerings.
- Evaluate agent performance through regular reviews, conversion analysis, and compliance checks.
- Develop incentive schemes and marketing support plans to boost agent performance and loyalty.

**3. Direct Recruitment & Outreach**
- Implement direct recruitment strategies including online campaigns, school visits, info sessions, and webinars.
- Engage directly with prospective students and parents to promote the school’s programs, values, and pathways.
- Support school open houses, marketing events, and overseas roadshows to increase visibility and lead generation.

**4. Marketing & Branding Support**
- Provide market insights and feedback to the Marketing team for localized campaigns and messaging.
- Collaborate to develop promotional materials, translated collaterals, and social media content suited to target regions.
- Represent the school professionally at education fairs, exhibitions, and networking events.

**5. Reporting & Performance Tracking**
- Track and report monthly progress on leads, conversion rates, agent performance, and market development activities.
- Maintain accurate records of leads and partner engagements using CRM tools.
- Provide periodic business reports and recommendations to the Head of Business Development.
- Bachelor’s degree in Business, Marketing, Communications, or Education Management
- Minimum 8 years of relevant experience in student recruitment, education business development, or international school marketing
- Proven track record in achieving enrolment growth through agent networks and direct recruitment channels

Strong understanding of the education landscape and student mobility trends within the assigned market (China or Southeast Asia)
- Results-driven with strong business acumen
- Strong initiative, accountability, and persistence in achieving outcomes
- Excellent communication, presentation, and relationship-building skills
- Skilled in partnership building, negotiation, and stakeholder engagement
- Proficiency in English and relevant regional languages (e.g., Mandarin for China, or Bahasa/Thai/Vietnamese for SEA markets) preferred
- Willingness to travel regionally



  • Singapore IN.CORP INTERNATIONAL BUSINESS PTE. LTD. Full time

    Job Summary We are looking for a dynamic and experienced Senior Business Development Manager to join our team. The ideal candidate should possess excellent communication and interpersonal skills, a strong customer service orientation, and the ability to work independently while collaborating effectively with a team. This role requires someone who can...


  • Singapore TG SEA Development Full time

    **Topgolf Southeast Asia**: **WHAT YOU’LL DO**: The Business Development Manager plays a significant role in expanding Topgolf sport and entertainment venues across Singapore, Malaysia, Thailand, Indonesia, Vietnam, and The Philippines. Working with the Real Estate Director, you manage the real estate transaction process including sourcing for potential...


  • Singapore IN.CORP INTERNATIONAL BUSINESS PTE. LTD. Full time

    A leading business development firm in Singapore is seeking a dynamic Senior Business Development Manager to join their team. The ideal candidate will have strong communication skills and a customer-oriented mindset, able to independently develop client relationships while driving business success. Responsibilities include client acquisition, sales...


  • Singapore BUSINESS CHINA Full time

    **About Business Leaders Group** Our division engages and collaborates with Prominent Business Leaders (PBLs), Key Opinion Leaders (KOLs) and local ‘Young Business Leaders’ (YBLs) in Business China’s network. We also organise the annual ‘Advanced Leaders Programme’ (ALP) which is an apex programme targeting the next generation of business leaders...


  • Singapore BINARY TECHNOLOGY DEVELOPMENT PTE. LTD. Full time

    **Responsibilities**: - Proactively engage with the ecosystem, including but not limited to Web 3.0 companies, developer community, VCs, etc. to promote Chain as the infrastructure of choice for the ecosystem - Build and expand a pipeline of partners across all verticals - Design and execute marketing and growth strategies for projects and partners to...


  • Singapore FUJIFILM BUSINESS INNOVATION ASIA PACIFIC PTE. LTD. Full time

    **Purpose**: Responsible for driving Asia Pacific (APAC) Regional Graphic Communications (GC) Go-to-Market (GTM) strategies designed to increase FUJIFILM Business Innovation (FB) penetration, sales revenue and profit by Continuous Feed (CF) inkjet product sales and increase market engagement for CF inkjet products in all regional Subsidiary/Operating...


  • Singapore SKYONE BUSINESS CONSULTANCY PRIVATE LIMITED Full time

    This role reports to the director. Your role will include business development, business strategy and procuring fresh initiatives. Management of client portfolio and flow for projects. Adhering strictly to all applicable laws, regulations, and business norms. **Specific Responsibilities** 1. Widening knowledge through dialogue and seminars locally and...


  • Singapore BRIDGE FOR BUSINESS PTE. LTD. Full time

    Responsibilty - Conduct research on local and international market to identify potential product / service opportunities - Stay updated in industry development, competition and regulatory changes - Assess feasibility and availability of potential product / service - Provide reports on cost-benefit analysis - Identify and tap on niche market and untapped...


  • Singapore OCEAN SKY BUSINESS CONSULTANT PTE. LTD. Full time

    **Responsibilities**: - Identify and prospect potential clients through various channels, including cold calling, networking events, and online research. - Develop and maintain relationships with key stakeholders to understand their needs and position our products/services effectively. - Collaborate with the sales and marketing teams to develop targeted...


  • Singapore SciGen Pte. Ltd. Full time

    Job Summary As a key driver of company’s growth strategy, the Senior Manager, Business Development (BD) will lead the identification, evaluation, and execution of high-value in-licensing opportunities across global markets. This role requires a strategic and commercially minded professional capable of navigating complex deals, leading cross-functional...