Senior Specialist, E-commerce

**Role & Responsibilities**:
Position Definition (Key Purpose of the Position):
The job entails execution of the operations of the Rest of Asia e-commerce business working collaboratively with relevant teams to ensure E-Commerce platforms, Business Operations and Marketing efforts are coordinated.

Key Result Areas:

- Drive Rest of Asia e-commerce platform optimization with focus in Japan. Support business team to drive sales and margins through channel enhancements, operations optimization, data and insights.
- Lead, develop and implement the online experience action plans, working with stakeholders across functions to secure resources and competence to implement enhancements
- Be the channel expert in implementation to drive acquisition, engagement, and revenue with brand partners.
- Manage key performance measurements such as increasing visitors, improving conversion rates, capturing larger average order sizes.
- Work closely with internal and external stakeholders to bring ideas to life on digital channels.
- Be local expert for Japan to share market best practices and bring market local perspectives to regional discussions.
- Drive data into insights, to enhance marketing relevancy and operational efficiency with brand stakeholders
- Participate in other VF digital projects to drive revenue in market
- Lead OneVF discussions with external vendors and platforms
- Provide direct support to higher level in the execution of ecom business.
- Analytics & Market Insights
- Digital Marketing/SEO/CRM
- Work closely with related team for daily operation
- DT: project management and channel capabilities

**Competency Requirements**:
Behavioral Competencies
- Organizational skills, information monitoring and analytical ability.
- Build good communication and partnership with external/internal stakeholders
- Demonstrates self-confidence, energy and enthusiasm under multi-task handling environment.
- Ability to solve problems efficiently, think creatively, and satisfy Internet speed-to-market requirements.
- Able to build strategic work relationships, collaboration with internal and external partners. Engaged and committed team-mate; able to successfully operate in areas of uncertainty and ambiguity;
- Result-driven, Innovative thinking and customer-focused. self-starter and quick learner with continuous information monitoring.
- Maintaining effectiveness when experiencing major changes in work responsibilities or environment.

adjusting effectively to work within new work structures, processes, requirements, or cultures.
- Using economic, financial, market, and industry data to understand and improve business results
- Using one’s understanding of key market drivers to create and seize business opportunities, expand into new markets, and launch innovative products and services.

Functional Competencies
- Understand end to end E-Commerce operation process
- Deliver E-Commerce revenue and profit by driving traffic, improving conversion, increasing larger average order size and maintaining margin performance
- Passion for Technology trends, E-commerce, Omni-channel trends and digital innovations
- Strong analytical, problem solving and project management skills
- Ability to facilitate change, especially at start-up phase and in translating initiatives into actions

**Experience**
- Minimum relevant experience 5-8 years in a medium or large sized apparel company
- Experience in retail industry is necessary, working at apparel or footwear brand is a plus.
- Experience producing strategic E Commerce roadmaps, assessments, project management and planning