Digital Marketing Specialist
2 weeks ago
We are looking for a results-driven **Digital Marketing Specialist** to manage our online marketing campaigns and enhance our digital footprint. You will be responsible for executing data-driven strategies that increase web traffic, improve conversion rates, and elevate brand awareness across multiple digital channels.
**Key Responsibilities**
- Plan, execute and optimise paid advertising campaigns across platforms such as **Google Ads, Facebook, Instagram and LinkedIn**:
- Develop and implement **SEO and SEM strategies** to improve organic search rankings and reduce acquisition costs
- Track and analyse website traffic, user engagement and campaign performance using analytics tools
- Collaborate with content creators to align digital campaigns with brand messaging and target audience
- Stay up-to-date with the latest digital marketing trends, algorithm updates and best practices
**Requirements**:
- **1-3 years** of experience in digital marketing and opportunities to grow **digital marketing expertise**:
- Use of leading tools like **GA4, SEMrush, Google Ads, HubSpot and Meta Ads Manager**:
- Strong analytical skills with the ability to interpret data, generate insights and make informed decisions
- Ability to manage multiple projects in a fast-paced environment and work collaboratively with cross-functional teams
**Benefits**
- Competitive base salary plus **performance-based incentives**:
- Ongoing **training, mentorship** and access to proven outreach tools
- **Clear career pathways** into client consulting, advisory or leadership roles
- A workplace culture that values **authenticity, impact and sustainable growth**:
- Recognition for both your **effort and outcomes**:
- The opportunity to make a **real difference in people’s lives—every single day**
**Job Types**: Full-time, Permanent, Fresh graduate
Pay: $3,500.00 - $4,000.00 per month
**Benefits**:
- Professional development
Schedule:
- Monday to Friday
Work Location: In person
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