Digital Marketing Specialist

**About Jeffery**

Jeffery Group was founded in 2014. We provide marketing strategy and

solution via advanced social media tools and specialize in reaching out to

Chinese community. With global support from our teams in Singapore,

ShenZhen, SuZhou and ChengDu, Jeffery Group excels in offering

cutting-edge technology, comprehensive service, and seamless interaction to

clients. Jeffery Group also provides effective and extensive professional

services in online-to-offline event solutions, market insights and market

research (online/offline), best assisting clients in meeting their needs.

We offer top-notch consulting services across multiple industries, including

education, culture, tourism, retail, banking, and e-commerce. Having been

providing comprehensive digital marketing solutions for our clients - many of

whom are notable leaders in their fields - since our founding, our areas of

expertise include digital/social media content creation, social media platform

(WeChat/DouYin/Weibo/Facebook/Instagram/TikTok) content maintenance

and marketing, website creation and maintenance, video production and

marketing, etc. With our experience, insight and flawless execution, our team

has outshined our competitors and continuously contracted with over 30

clients.Some of our key clients, are NUS (20+ Faculties/Schools/Departments),

INSEAD, SUSS, Bank of China, China Cultural Centre, China National

Tourism Office in Singapore, China Eastern Airline (Singapore), Singapore

Chinese Cultural Centre etc.

Jeffery is the Premium Agent of Tencent and ByteDance (TikTok and DouYin).

Jeffery is also the Strategic Partner with Bank of China (BOC). A Framework

Agreement has been signed between National University of Singapore (NUS)

and Jeffery in provision of Digital Marketing Services in China.

**Roles & Responsibilities**:

- Work closely with publicity manager to build, plan and implement the overall digital marketing strategy according to the company's target planning globally, mainly targeting Southeast Asian, Australia and New Zealand, European markets.
- Excellent copywriting skills and creativity, ability to understand the target audience on various social media platforms and craft information that suits these audiences. Mainly focusing on social media such as TikTok, Facebook, Instagram.
- Main responsibility will be to plan and execute video and photo shoots for various projects and social media accounts. Information generated must be of quality and able to understand the requirements fully.
- Create visual stories that align with brand messaging and overall marketing goals.
- Collect constructive industry information, keep abreast of market dynamics, and provide written reports and targeted opinions.
- Data consolidation and analysis of the company's various social media accounts and provide constructive feedbacks.
- Submit monthly digital marketing plan and achieve KPI set by Business Development and Publicity Manager.
- Other tasks assigned by managers/directors.

**Requirements**:

- Good level of English copywriting, photography/videography skills, able to provide a portfolio of work on various social media.
- Possess excellent speaking, reading, and writing skills in English and Chinese to ensure smooth communication at the business level.
- Strong communication skills and proactive attitude.
- Ability to work in fast pace environment and quick learner.
- Applicants with 1-2 years experience in the relevant field will be prioritised
- Applicants that have a strong understanding towards higher education will be a plus.

**Location**:12 Kallang Way #05-03 S(349216)

**Job Type**:Full time

**Monthly Salary**:2.5K to 3.5K