Martech Product Owner
10 hours ago
**Job Title: MarTech Product Owner**
**Location**:Singapore
**Type**:Full-Time
**Experience Level**:Senior (7+ Years)
**About the Role**:
**Key Responsibilities**:
- Serve as the primary product owner for MarTech initiatives, translating marketing strategy into platform-driven execution.
- Manage end-to-end MarTech projects using agile methodologies and tools such as Asana, Salesloft, and VectorX.
- Collaborate with global clients including Google Cloud, HP, Microsoft, Standard Chartered, and others to deliver customized marketing solutions.
- Drive ABM and B2B marketing programs, ensuring alignment with customer journey frameworks and campaign KPIs.
- Partner with internal marketing, analytics, and tech teams to implement, optimize, and scale solutions across platforms (Marketo, Salesforce, HubSpot, Hootsuite, Google Analytics).
- Facilitate stakeholder communications across regional and global teams, balancing business goals with technical feasibility.
- Maintain a high standard of organization, documentation, and delivery to ensure on-time, in-scope project execution.
**Requirements**:
- 7+ years of experience in digital marketing, MarTech project management, or marketing consulting.
- Proven experience with MarTech platforms including **Marketo, Salesforce, HubSpot, Hootsuite**, and **Google Analytics**.
- Strong expertise in **Account-Based Marketing (ABM), B2B marketing**, and **customer journey mapping/design**.
- Solid understanding of **agile methodologies**and experience with tools like **Asana, Salesloft, VectorX**.
- Exceptional communication skills with the ability to manage and influence diverse stakeholders.
- Strong organizational skills with excellent attention to detail, timelines, and multitasking capabilities.
**Preferred Qualifications**:
- Certifications in **Marketo, Salesforce, Google Analytics**, or **Pega Decisioning**.
- Experience working in **marketing consultancy, digital agency**, or **SaaS environments**.
- Multilingual skills (English, Mandarin, Cantonese, Malay) are a strong plus.
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