Digital Marketing Specialist
5 days ago
**Position Overview**:
We are seeking a Digital Marketing Specialist who can drive targeted traffic, generate leads, and increase brand visibility through strategic campaigns. you will need to collaborate with the marketing team to amplify our online impact.
**Key Responsibilities**:
- Plan, execute, and optimize digital marketing campaigns (Google Ads, Meta Ads, etc.)
- Develop and implement SEO strategies to improve organic search rankings
- Track and analyze website and campaign performance (Google Analytics, SEMrush)
- Provide actionable insights to refine marketing efforts and improve ROI
- Collaborate with the content and brand teams to align messaging and visuals
- Stay updated on digital marketing trends and best practices
- Video content creation with editing videos and scriptwriting capabilites
- Managing social media Platforms (Youtube, IG, Xiao Hong Shu, Tik Tok, etc.)
- Creating of graphic illustrations.
**Requirements**:
- Min Diploma in Marketing/Advertising/ Media or equivalent are welcome to apply
- 2 years of experience in digital marketing (preferably in design, lifestyle or creative industries)
- Strong analytical skills and data-driven decision making
- excellent communication, collaboration skills and a good team player
- Knowledge of CRM systems
- Photography and videography is an advantage
- Able to work under fast pace and work towards monthly target
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