Digital Marketing/events Executive
2 days ago
**Digital Marketing and Events Executive**
**Digital Marketing Job Requirements and Responsibilities**:
- Designs, builds, and maintains clients’ and GEM COMM’s social media presence.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures content for social media and EDMs.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Collaborates with agencies and other vendor partners.
- Evaluates emerging technologies to enhance social media outreach
- Events management
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