Tech Lead
4 days ago
**Roles & Responsibilities**
- Manage web & app analytics solutions using Adobe Analytics as the main system
- Work closely with business stakeholders to identify critical business questions and potential areas of opportunity and translate these questions into technical requirements
- Use Adobe DTM to deploy measurement strategies
- Identify, manage and maintain, troubleshoot tracking and conversion defects
- Present insights and recommendations for action by creating dashboards, reports, and analyses that explain the customer digital experience/journey data based storytelling.
- This position calls for heavy hands-on utilization of the following Analytics products: Adobe Analytics, GlassBox, AppsFlyer, etc.
**Requirements**:
- Minimum of a Bachelor’s degree or a degree in Computer Science Information Systems Business Engineering Marketing or a related technical discipline
- Over 5 years of experience as admin of Adobe Analytics
- Over 5 years of experience in web analytics requirements gathering, solution design and implementation
- 5-7 years experience of working in Agile teams and as part of a scrum team
- 3-5 years of experience of working with Marketing Technology (DMP, DSP, CDP, ESP, etc.) and analytics tools (Adobe Analytics, Google Analytics, tag managers, etc.)
- Up to 4 years of Experience in Adobe Analytics 4 years in Tag Management Systems Adobe Launch DTM Google Tag Manager Tealium Ensighten
- Up to 2 years in web development skills including JavaScript HTML and JQuery
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