Project Manager Sales Force Cloud

2 weeks ago


Singapore RESOURCE HUNT PTE. LTD. Full time

Please find the scope and task level plan below

CEP= customer engagement platform powered by Marketing Cloud

**Scope**:
**Migration of existing Marketing Cloud BU to the new BU with the following reqs**:
Part 1:SALES FORCE Marketing Cloud Engagement and Data Cloud
- Establish Common CEP Data Mode
- Launch 3 Customer End-to-End Journeys
- Enable Standard Marketing Cloud Report & Dashboard

Part 2: Personalization, Intelligence
- Enable Personalisation Experience for Corporate Website
- Enable Intelligence Dashboard for Marketing Campaign Data

**Action plan**:
Milestone

Tasks

PIC

CEP Data Model and
Integration Specification

Data attributes finalisation

PACS

To align and validate all the data field mappings / specifications /
transformation required of each integration point.

PACS

Data Model Integration and Design finalisation

SI

Configuration Workbook

Conduct design workshops (incl. functional, technical, data)

SI

Use case journeys finalisation and campaign reports

PACS - Use case owners

Finalise configuration workbooks

SI

Migration approach

To align on approach for migration of existing Marketing Cloud

SI

UDP Build

Perform UDP Enhancements

PACS - Tech

Develop UDP to CDP Integration

PACS - Tech

Set up API ingestion for Data Cloud

PACS - Tech

Data Cloud Build

Develop Data Cloud (CDP Configuration / Enhancements)

SI

Campaign creative development

Brief creative agencies and deliver finalised compliance cleared creatives and copy

PACS - Use case owners

Marketing Cloud Build

Develop marketing cloud

SI

Perform unit and connectivity testing

SI

SIT

Agree on SIT approach

PACS

Prepare and confirm SIT test Scenarios

PACS

Perform trial data load & SIT data load

PACS

Conduct and sign off on SIT

PACS

UAT

Agree on UAT approach

PACS

Design test cases scenarios

PACS - QA

Confirm UAT test Scenarios (Leverage SIT Scenarios and Test
Data)

PACS - Use case owners

Conduct UAT

PACS - QA

Sign off UAT

PACS - Use case owners

Training

Prepare and conduct TTT

SI

Support continuous upskilling (external Salesforce training)

PACS - Martech

Conduct end user training

PACS - Use case owners

Production Preparation

Prepare production environment

SI

Prepare deployment plan

SI

Configure Data Cloud and Marketing Cloud

SI

Perform production data load

PACS - Tech

Conduct admin knowledge transfer

SI

Prepare production support structure and protocol

SI

Go Live

Go / No Go decision


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