Senior Strategic Planning Manager
22 hours ago
**About Us**:
J&C Media Pte. Ltd. is a one-stop digital marketing agency in Southeast Asia.
Focus on providing digital marketing & branding solutions for brands and customers who want to succeed in Southeast Asia.
Professional judgment of public opinion, decades of experience in first-line Chinese & English media, a rich resource matrix of Chinese & English social media, new media, KOL, and KOC in Southeast Asia and beyond.
**Job Responsibility**:
- Develop and lead the company’s marketing strategy in alignment with company goals and market trends.
- Manage and lead digital marketing campaigns.
- Help customers identify the target market, customer segments, and competitor analysis.
- Implement performance marketing strategies to optimize conversion rates and ROI.
- Help customers drive revenue growth, expand market share, or improve brand visibility.
- Lead digital marketing talent acquisition, and help with team expansion and development.
- Source reliable agencies and vendor partners.
**Job Requirement**:
- 10+ years of successful experience in Digital Marketing, with a proven track record of delivering impactful campaigns.
- Prior experience working in leading Southeast Asian top-tier internet companies is highly desirable.
- Possess a sharp market intuition and is capable of providing thought leadership for emerging digital marketing trends, new platforms, and technologies.
- Solid experience in utilizing mainstream social media platforms like Xiao Hong Shu, TikTok, Facebook, Instagram, Twitter, etc., to drive brand engagement and reach.
- Proficient in Project Management, with the ability to collaborate effectively across different teams and stakeholders.
- Expertise in Salesforce, Google Analytics, SEO, SEM, and other relevant digital marketing tools and platforms.
- Bachelor's degree or above in Marketing or equivalent qualifications.
- Self-driven, proactive, and able to demonstrate effective leadership qualities.
- Strong problem-solving skills and resourcefulness to navigate complex marketing challenges.
- Excellent verbal and written communication skills in both English and Chinese Mandarin.
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