Inhouse Digital Marketing Specialist
6 days ago
Key Responsibilities
- Running of marketing and social media campaigns to maximize company brand exposure
- Set up, execute and maintain activity on Google Search Ads, Google Display Network, Google Video Ads and to meet marketing KPIs such as conversions and traffic.
- Regularly perform thorough keywords research for Google search ads, optimise ad copies and work with marketing team for website content.
- Work with inhouse marketing specialist, designer team and studio team on sem campaigns
- Monitor and analyse data from Google Ads and Google Analytics regularly and identify areas for improvement.
- Extract leads from CRM and prepare daily report for management to review.
- Conduct market research and competitor analysis to keep abreast of industry trends and news.
- Brainstorm creative marketing ideas with the marketing team on any upcoming event.
- Any other marketing tasks as assigned by the management.
Job Requirements
- Diploma or Degree in Marketing, Mass Communications, Advertising/Media or equivalent
- Minimum 2 years of hands-on Google Ads campaign
- In-depth knowledge of Google Ads, Google Analytics and Google Tag Manager
- Google Ads & Google Analytics certified individuals preferred
- Meticulous with strong analytical problem-solving skills
- Able to work independently with little supervision while meeting expectations
- Ability to multi-task, manage priorities and work efficiently to meet tight deadlines
- Ability to develop practical solutions, willing to learn and adapt to new changes
**Job Types**: Full-time, Permanent
**Salary**: $3,500.00 - $5,000.00 per month
Schedule:
- Monday to Friday
**Experience**:
- Local Polytechnic Diploma: 1 year (preferred)
- Digital marketing: 1 year (preferred)
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