Director, Marketing

5 days ago

Tanjong Pagar, Singapore RSM Stone Forest Full time

**Responsibilities**:
**1. Strategy and Reporting**

Responsible for creating, implementing and measuring the success of:

- a comprehensive marketing, communications and public relations program that will enhance company's image and position within the business communication and the general public
- facilitating internal and external communications
- all company's marketing, communications and public relations activities and materials including publications, media relations, client acquisition and so forth

**2. Media**
- Provide communications counsel and support for media and non-media events and activities to all divisions in the company, the Secretariat and company Council
- Develop story angles, key messages for company events and activities involving media i.e. manage press briefings, interviews and media queries
- Facilitate media queries and ensure timely response to media
- Draft and/or provide inputs and edit/translate commentaries, speeches, messages and write-ups
- Media engagement and cultivation

**3. Social Media**
- Expand and grow the company's digital presence and increase online engagement with members and wider business community through digital marketing campaigns and content marketing
- Oversee content creation and implementation for social media channels including Instagram, Facebook, LinkedIn, YouTube and WeChat
- Create digital marketing campaigns for key events

**4. Digital Collaterals**
- Management of the website, ensuring content is enhanced, accurate and updated in a timely manner
- Serve as overall editor for the company's e-magazine

**5. Corporate Collaterals**
- Develop corporate materials to support company's outreach
- Lead in the development and on-schedule completion of Annual Report and Corporate Video
- Oversee collateral production of other departments including editing and design

**6. Corporate Identity**
- Serve as guardian of corporate identity to ensure brand standards are consistently applied throughout organisation

**7. Capability Building and Budget Management**
- Building capability within the team and organisation
- Manage team’s budget

**Job Requirements**
- Minimum 10 -15 years of relevant experience with at least 3 years in leading a public relations and marketing communications team
- Strong in Marketing Communications; oral and written communications skills
- Possess good strategic, analytical, organisational and interpersonal skills
- Demonstrated creativity and successful experience in writing press releases, making presentations and negotiating with media
- Experience in developing and managing budgets; and grooming and developing personnel for succession planning
- Ability to manage multiple projects within tight timelines
- Good relationship and experience with media

Pay: Up to $10,000.00 per month

Schedule:

- Monday to Friday

**Experience**:

- Marketing: 10 years (preferred)

Work Location: In person

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