Lead, Licensing, Distribution
17 hours ago
This role is hired under Mandai X, the growth accelerator and venture building arm of Mandai Wildlife Group.
We live in a world where the delicate balance with nature has been disrupted. Reversing this trend will require a global effort of unprecedented speed and scale.
An impossible task alone.
Which is why we challenge ourselves to reach 1 billion consumers, as potential for change can only happen when many come together.
And this is where Mandai X can make a difference. Working to influence changes in attitudes, decisions and behaviours.
Leveraging over 50 years of experience in inspiring people to value and protect nature as part of the Mandai Wildlife Group, our efforts will spark, catalyse and accelerate innovative ventures in completely new domains to drive growth and impact beyond boundaries. Eliminating the well-entrenched trade-offs faced between commercial, human and the planet’s wellbeing; and blending everything together so that these usual conflicts faced are aligned.
We will redefine what a better life means; and unleash humanity’s collective power to make this change through impactful ventures that enable and empower individuals and companies with everyday choices that not only help them, but also make the world a better place at the same time.
Welcome to Mandai X.
We are seeking a dynamic and experienced leader to drive the development and expansion of the Ranger Buddies IP, with a specific focus on delivering key content such as the animation series. This individual will bring deep expertise from working with leading children’s IPs or as a licensing agent managing large IP portfolios. In this role, you will collaborate closely with a global product studio, the creative and content teams, and strategic partners to deliver engaging, high-quality content that supports the Ranger Buddies brand and its mission of environmental conservation and sustainability. As a seasoned professional with an entrepreneurial mindset, you will be responsible for building and managing relationships with key partners to drive the growth and success of the Ranger Buddies IP, while strengthening its brand identity and market presence.
KEY RESPONSIBILITIES & CHALLENGES
- Develop and execute a strategic vision for the growth and expansion of the Ranger Buddies IP, ensuring alignment with the organization’s mission to inspire and educate audiences on environmental conservation and sustainability.
- Identify, negotiate, and secure strategic partnerships with key stakeholders, such as broadcasters, licensing partners, content distributors, and merchandisers, to drive the growth and success of the Ranger Buddies IP.
- Collaborate with internal teams and external partners, including global product studios, to develop and deliver high-quality, engaging Ranger Buddies content, including the animation series, web apps, interactive missions, and live events that empower children and promote C.O.U.R.A.G.E. values.
- Oversee the production pipeline of the Ranger Buddies content series, ensuring timely delivery and maintaining high-quality standards.
- Work closely with the commercial team to secure and support deals with broadcasters, distribution partners, and licensing agents, ensuring alignment with our brand values and market strategy.
- Develop and implement strategic plans to expand the reach and impact of the Ranger Buddies IP, with a focus on growing audience engagement, revenue, and brand visibility.
- Monitor and analyse partnership performance and content delivery metrics to identify areas for improvement and optimize both business outcomes and brand impact.
- Oversee the management and growth of the Ranger Buddies IP portfolio, ensuring it remains relevant, distinctive, and impactful in the industry.
- Foster strong relationships with partners and stakeholders, ensuring alignment on goals, expectations, and the successful execution of initiatives.
- Proactively identify and explore new opportunities for content distribution, licensing, and merchandising to extend the reach and impact of the Ranger Buddies IP.
**REQUIREMENTS**:
- Degree in Business, Marketing, Communications, or related field.
- Proven entrepreneurial mindset or extensive professional experience in a leadership role within the IP commercialization, partnership management, or content distribution sector.
- Demonstrated ability to think strategically, creatively, and analytically, with a track record of driving innovation and impact in the IP commercialization or content distribution industry.
- Excellent communication, presentation, and negotiation skills, with the ability to effectively engage with diverse stakeholders.
- Passionate about environmental conservation, sustainability, and creating meaningful content experiences that inspire and educate audiences.
- Proven experience working with a leading children’s IP (e.g., Disney, Nickelodeon) or as a licensing agent managing large IP brands.
- Strong understanding of IP development, licen
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