Senior Regional Product Manager, Robotics

7 days ago

Singapore GMP Group Full time

**Summary**
- The Product Manager manage Robotics BU in product marketing to effectively ensure achievement of business plan/set target objective in terms of sales, profitability, and sustainability.
- Responsible for managing and implementing marketing activities through strategics plan, research, and action plan implementation.
- Ensure adherence to set systems thereby ensuring a professional approach to entire robot business activity.

**Responsibilities**:

- Formulate efficient & intuitive Go-to-market strategy for sales with Robotics BU management.
- Market researching including features/improvements etc. back to RHQ & Japan HQ.
- Marketing tools preparation (product presentations, success cases, videos, demo.
- Event management (Seminars, webinars, exhibitions, road shows etc.) with robot country teams and Brand & communication (B&C).
- Marketing collateral based on industry strategy.
- Digital Marketing: Digital Campaigns, Integrated marking communications, Robotics website updates with B&C team etc. Write copy for diverse marketing distributions (brochures, press releases, linked-in articles, success stories, website material etc.)
- Product Management: New product launches, Product EOL communication, Demo Kits for market (Exhibition, partners, end customer)
- Price management: Setting prices at regional level and country level, Loading same into the systems, Special price requests to Japan, price approval with internal forms & systems.
- Budget management: Working with Managers for budget preparation & system entry, Sales gap analysis and forecast every quarter & monthly monitoring against plan. Confirm the budget plan data entry & report to managers periodically.
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures. Preparation of monthly marketing, sales reports etc.

**Requirements**:

- Bachelor of Engineering in Mechanical/ Robotics & Automation/Electronics/Mechatronics. MBA (Marketing Management/Digital Marketing/Business Administration) will be added advantage.
- At least 3 years of experiences in leading a team.
- At least 3-5 years of product manager experience on the job preferably robotics/automation multinational company experience.
- Creative, Innovative & Challenge driven.
- Project Management; Able to relate & close working with various internal, external stakeholders.
- Good understanding of market research techniques, data analysis and statistics methods
- Knowledge of strategic planning and marketing best practices
- Familiar with digital marketing, social media, and web analytics.
- Proficient in MS Office and marketing software (e.g., CRM, SAP).
- Willing to travel 30-40% regionally.
- GMP Recruitment Services (S) Pte Ltd | EA Licence: 09C3051 | EA Personnel: Jackie Ng | Registration No: R22109024

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