Strategic Marketing Manager

3 days ago

Singapore Sartorius Full time

The Strategic Marketing Manager will be responsible to set up and review the segment strategy, independently lead key strategy initiatives to ensure the business success.
The Strategic Marketing Manager will be responsible to set up and review the segment strategy, independently lead key strategy initiatives to ensure the business success.

**Main Responsibilities & Tasks**:

- Support the head of strategic marketing to set up the BA strategy, propose BA initiatives and strategy roadmap
- Provide expert input to the global strategy from the APAC market perspective, performing analysis including 5 forces, SWOT, competitive landscaping, market sizing, market share, and in-depth pipeline and company analysis
- Support to develop methods, identify best sources to analyze Asia's drug pipelines & adopt drug tracking, support implementation of visual management tools
- Develop and maintain market assumptions & analysis incorporated in market strategy plan
- Drive assigned initiatives forward by working cross-functionally, build customer segmentation in APAC market, together with global and APAC marketing & sales team members identify customer’s pain points through VOC and build SME network
- Develop business case with estimated business potential for solution development to meet these pain points
- Assess internal & external data for development of hypothesis, development and manage primary and secondary research for the validation of hypothesis. Demonstrate results & recommendation for strategic project
- Recommendation for inorganic growth initiatives including list of potential partners or M&A companies
- Participate in APAC Biopharm related conferences, meetings, regional industry associations and regulatory bodies, user group meetings to support above activities and network

**Qualifications & Skills**:

- Master degree or above in Biopharmaceutical science or engineering, complemented by a marketing qualification (MBA or equivalent experience) would be a plus
- Minimum 5-10 years working experience in the industry, particularly in downstream processing of protein drugs with proven successful strategy cases
- Deep industry and process understanding, basic knowledge in evaluating the assets
- Fluent in English and by preference Chinese (Mandarin)
- Familiar with financial terms and good at data analysis, strong Microsoft skills particularly excel, good at presentation and communication
- Logical thinking, result driven while quickly adapting to changing priorities and unforeseen challenges, self-motivated, team player, creative thinker

We look for employees who would like to grow with us and move the innovative life sciences sector forward. In the process, we focus on agile project work, mutual support within teams and working as equals. Sartorius thrives as a company with people who give their very best every day and who are eager to develop personally and professionally.

Further insights into our world of work can be found here.

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