Senior/executive, Marketing Communication
2 weeks ago
**This position is for GWC Commercial Pte Ltd, a company under Kuok (Singapore) Ltd.**
**Tasks & Responsibilities**:
- Enhance shopping experience through mall-wide campaigns and events to drive traffic and spend in the mall
- Support team to source for partnerships and implement new marketing initiatives
- Plan, execute and manage advertising and promotion strategies
- Support overall efforts in content development and upkeep of social and digital channels, as well as community management of mall touchpoints
- Build and foster good relationships with tenants and garner participation in the mall’s marcom activities
- Liaison with advertising agencies, tenants, contractors and event companies to ensure successful launches of all projects and events.
- Support team to identify and reach out to potential opportunities and maximise the mall’s casual leasing revenue through leasing of atrium, road show spaces, media spaces and push carts
- Oversees and supervises the Customer Service Team
- Support centre team on creating, updating and managing all marketing materials and collateral in the mall
- Collaborate on Group-wide marcom initiatives as required
- End to end administration of the whole marketing communication process
**Requirements**:
- Diploma/Degree in Communications/Marketing/Business or related discipline
- Minimum 3 years of experience preferably in a shopping mall, retail or ad agency environment
- Experience in using design software such as Canva, Adobe Photoshop and Adobe Illustrator will be a plus
- Able to work independently as well as part of a team in a constantly evolving environment
- Detail oriented, strong organizational and time management skills with experience in a deadline-driven environment
- Highly energetic, mature, self-motivated and a creative team player with a keen eye for details
- Good written and spoken communication skills
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