Demand Generation Marketing Specialist Sea

**Description**:
**PROJECT: Google**

**ABOUT THE CLIENT**

Google, is developing groundbreaking cloud solutions for companies, leveraging years of experience in building secure, reliable, and scalable cloud technology.

**ABOUT THE ROLE**

We seek a highly organized, goal-oriented, and self-motivated Field Marketing and Demand Generation Specialist. You will drive lead generation, increase revenue, and build brand awareness in the Indonesia market by developing demand generation and field marketing initiatives supporting the broader Southeast Asia region. You'll plan and execute demand generation campaigns, field marketing events (both online and offline), and developer marketing programs to acquire new customers, foster engagement and drive revenue growth.

**Key Responsibilities**:

- **Content Creation and Localization**: Collaborate with campaign teams and external vendors to develop compelling assets (case studies, video, blog posts, infographics) tailored to the targeted market and different stages of the buyer journey. Adapt global marketing content and campaigns to ensure relevance and cultural sensitivity for the target market.
- **Lead Nurturing**: Design and implement lead nurturing workflows to educate prospects, drive engagement, and move them through the sales funnel.
- **Event Planning & execution**: Develop and execute field marketing plans encompassing both online and in-person initiatives (conferences, trade shows, webinar, hands-on workshops, hackathons). This includes logistics, budgeting, vendor management, and onsite lead generation activities.
- **Analytics & Reporting**: Measure the impact of marketing programs, tracking lead generation and pipeline contribution, and provide data-driven insights to optimize future efforts.
- **Marketing Intelligence**: Analyze local market trends, customer insights, and competitor activities to identify opportunities and optimize marketing efforts.

**Skills, Knowledge & Expertise**:

- Minimum of 6 years of field marketing and demand generation experience focused on the Indonesian & Southeast Asia market, with excellent project management and execution skills.
- Proven track record planning and executing successful field marketing events and demand generation programs.
- Fluent in spoken and written Bahasa Indonesia, with business-level English proficiency.
- Good knowledge of the technology landscape and working experience in B2B business.
- Hands-on experience with marketing automation tools, CRM systems, and data analytic tools.
- Strong analytical skills to track campaign performance and derive actionable insights.
- Strong problem-solver with a focus on timely results. Meticulous, proactive, and detail-oriented. Have a strong sense of ownership and ability to relentlessly prioritise tasks and creatively solve problems.
- Experience with digital marketing, content creation, and campaign management
- Ability to collaborate with cross-functional teams and challenge assumptions.
- Familiarity with cloud computing, data analytics and AI/ML technologies would be preferred

**About Algomarketing®**:
At Algomarketing, we revolutionize industry standards by propelling world-leading brands to new heights with rapid insights, accelerated executions, and seamless operations. Our team leverages cutting-edge technologies like machine learning, natural language processing, and robotic process automation to transform marketing and sales landscapes.

We are a global marketing & sales operations and technology consultancy with a presence in 27 countries across 6 continents. Our diverse team of 100+ marketing and MarTech experts collaborates to deliver impactful, data-driven solutions.

Join us to be part of an innovative, dynamic environment where your skills will help drive the future of marketing. Experience professional growth and make a global impact with Algomarketing.

Learn more about our services through our customer success stories, where we've brought the concept of Algorithmic Marketing to life. Visit our website to read more.