Marketing Director

**Marketing Director, Singapore**

**What is it about in one line?**

We are looking for a **Marketing Director** who is passionate in leading our marketing strategy and building a superstar marketing team in Singapore across our B2C and B2B product portfolio.

**Sounds interesting? Here’s more about us**

YouTrip is a Southeast Asian neobank offering the region’s first and leading multi-currency wallet. As a regional financial technology startup, it is dedicated to creating the best mobile financial services by simplifying foreign currency payments and offering the best exchange rates. Launched in 2018, YouTrip has been voted the #1 multi-currency account in Singapore, with the largest user base in the region following its successful launch in Thailand in partnership with Karsikornbank in 2019.

YouTrip is a Major Payment Institution licensed under the Monetary Authority of Singapore. It was recognised as a Top FinTech Leader at the SFF Global FinTech Awards 2021, and awarded ASEAN’s Best Fintech Start-up 2019 by the Rice Bowl Start-up Awards.

Our culture is entrepreneurial, open & inclusive, and teamwork-oriented. We are looking for talents with the aspiration to thrive in a rapidly growing business in the exciting FinTech space.

**You will**:

- Lead and execute best-in-class marketing strategy to drive awareness and conversion for our B2C (YouTrip) and B2B (YouBiz) product portfolio
- Recruit and build a superstar Marketing team for YouTrip across acquisition strategy, brand strategy, event marketing, marketing partnership, and other key marketing functions
- Determine and manage the marketing budget against target KPIs and monitor P&L impact
- Contribute to deciding the company’s overall business and product roadmap
- Assist in other key marketing initiatives in driving the success of YouTrip Business

**You are**:

- **Experienced Marketing Leader **- You have racked up at least 7 years of experience in marketing and are well-versed with the playbook in startup marketing. You have a wide range of marketing experience including campaign launches, content creation, community building, and performance marketing, across B2B and B2C space. Experience in a fintech or fast-growing start-up will be a plus, but not a must.
- **People-oriented Team Builder **- You are passionate about grooming successes for your direct reports and the team, and are willing to create opportunities to let your team learn and shine. You are not afraid to provide direct feedback to team and make bold hiring & dismissal decisions to build a performance driven team
- **Strategic Thinker **- You have deep understanding of numbers and metrics, and are experienced in producing analytical insights on business performance and setting meaningful targets for different functions.
- **Entrepreneurial Self-starter** - You are not afraid to get your hands dirty and no job is too little for you. You have failed many times in your career and understand that failure is the fastest way to learn. You are not afraid to suggest and implement new processes and ideas to ensure the maximum chance of success for the business.
- **Excellent and Transparent Communicator **- You can communicate clearly and structurally, and be able to produce analytically written and presentation for external and internal audiences. You are an open and transparent communicator, and are not afraid to speak your mind

**What can you expect from us?**
- An innovative culture that encourages talents to work highly collaboratively in a respectful, friendly environment
- Direct report to the Regional General Manager and be part of the founding team of the YouTrip Business
- Access to a deep bench of technical and business experts to work together
- Working with an entrepreneurial team of people in Singapore, Thailand, and Hong Kong

**To apply**: