Director, Marketing, International Markets
2 weeks ago
**The Company**
PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy.
We operate a global, two-sided network at scale that connects hundreds of millions of merchants and consumers. We help merchants and consumers connect, transact, and complete payments, whether they are online or in person. PayPal is more than a connection to third-party payment networks. We provide proprietary payment solutions accepted by merchants that enable the completion of payments on our platform on behalf of our customers.
We offer our customers the flexibility to use their accounts to purchase and receive payments for goods and services, as well as the ability to transfer and withdraw funds. We enable consumers to exchange funds more safely with merchants using a variety of funding sources, which may include a bank account, a PayPal or Venmo account balance, PayPal and Venmo branded credit products, a credit card, a debit card, certain cryptocurrencies, or other stored value products such as gift cards, and eligible credit card rewards. Our PayPal, Venmo, and Xoom products also make it safer and simpler for friends and family to transfer funds to each other. We offer merchants an end-to-end payments solution that provides authorization and settlement capabilities, as well as instant access to funds and payouts. We also help merchants connect with their customers, process exchanges and returns, and manage risk. We enable consumers to engage in cross-border shopping and merchants to extend their global reach while reducing the complexity and friction involved in enabling cross-border trade.
Our beliefs are the foundation for how we conduct business every day. We live each day guided by our core values of Inclusion, Innovation, Collaboration, and Wellness. Together, our values ensure that we work together as one global team with our customers at the center of everything we do - and they push us to ensure we take care of ourselves, each other, and our communities.
Job Description Summary: This Director of Marketing will lead the development and execution of comprehensive marketing strategies across international markets to drive brand awareness, customer engagement, and revenue growth for PayPal’s payment products for the millions of merchants who use PayPal today and drive acquisition of new merchants for tomorrow.
**Job Description**:
**Essential Responsibilities**:
- Drive the strategic marketing planning process, ensuring alignment with business objectives, brand priorities, and revenue goals.
- Oversee the execution and optimization of marketing initiatives, translating high-level strategies into actionable, data-driven marketing plans.
- Manage and allocate marketing budgets effectively, optimizing spend across campaigns, channels, and resources to maximize ROI.
- Lead cross-functional collaboration with product, sales, finance, and analytics teams to ensure marketing efforts align with broader business strategies.
- Develop and monitor key marketing performance metrics, using analytics to assess campaign effectiveness and optimize marketing strategies.
- Drive continuous process improvement in marketing execution, streamlining workflows, enhancing collaboration, and eliminating inefficiencies.
- Coach and mentor marketing teams, fostering a high-performance culture focused on innovation, data-driven decision-making, and operational excellence.
**Expected Qualifications**:
- Minimum of 15 years of relevant work experience and a Bachelor's degree or equivalent experience.
For the majority of employees, PayPal's balanced hybrid work model offers 3 days in the office for effective in-person collaboration and 2 days at your choice of either the PayPal office or your home workspace, ensuring that you equally have the benefits and conveniences of both locations.
**Our Benefits**:
At PayPal, we’re committed to building an equitable and inclusive global economy. And we can’t do this without our most important asset-you. That’s why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.
**Who We Are**:
**Commitment to Diversity and Inclusion**
**Belonging at PayPal**:
Our employees are central to advancing our mission, and we strive to create an environment where everyone can do their best work with a sense of purpose and belonging. Belonging at PayPal means creating a workplace with a sense of acceptance and security where all employees feel included and valued. We are proud to have a diverse workforce reflective of the merchants, consumers, and communities that we serve, and we continue to take tangible actions to cultivate inclusivity and belo
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