Marketing and Administrative Specialist
6 days ago
**Overview**:
**Responsibilities**:
1. Administrative Duties:
- Oversee daily office operations, including organizing schedules, managing correspondence, and maintaining filing systems.
- Provide comprehensive administrative support to the team, including document preparation and database management.
- Handle the management of stationery, purchases, and maintenance of office equipment.
- Undertake any other ad-hoc duties as required.
**2. Marketing Duties**:
- Develop and implement marketing strategies on LinkedIn, Little Red Book, and TikTok, aligned with our brand’s objectives.
- Create and curate engaging content across platforms to enhance brand visibility and foster engagement.
- Build and maintain professional networks on LinkedIn, and engage with communities on Little Red Book and TikTok to expand the company’s reach.
- Monitor analytics and metrics from each platform to optimize strategies and report on performance.
- Work collaboratively with other marketing initiatives to maintain a cohesive online presence.
- Handle any other ad-hoc marketing tasks as needed.
**Requirements**:
- Bachelor’s degree in Business Administration, Marketing, Communications, or a related field.
- Proven experience in an administrative role; robust experience in social media or digital marketing, especially with LinkedIn, Little Red Book, and TikTok, is highly preferred.
- Strong organizational, planning, and time-management skills.
- Exceptional communication skills, both written and verbal, with a professional knack for social media communication.
- Proficient in Microsoft Office Suite and analytics tools across different social media platforms.
- Ability to work independently with mínimal supervision and as part of a collaborative team.
- Creative thinker with keen attention to detail and a solid understanding of branding principles.
- Familiarity with the global market, particularly in Singapore and China, and an understanding of their business etiquettes.
- Fluent in English and Mandarin to cater to a diverse clientele and market demographics.
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