Senior / Marketing Manager - Life Solutions Apac
16 hours ago
**Location**
Singapore, Central Singapore
**Job Type**
Permanent
**Salary**
$13,000 - $16,000 Per Month
**Date Posted**
4 hours ago
Additional Details
**Job ID**
4727
**Job Views**
1
Roles & Responsibilities
**Job Overview and Responsibilities**
**Key Responsibilities**:
- Develop marketing strategy and plan, including segmentation and implementation milestones which translate into new leads for the commercial front line teams.
- Define segments and value propositions.
- Provide market assessments for all sub segments. Coordinate with other business groups, as needed.
- Manage development resources and process of development jointly with R&D and Market Manager.
- Manage and adapt market models by keeping abreast of market changes and disseminate relevant market and technical information.
- Represent Company’s interests on industry committees (regulatory and advocacy)
- Train regional frontline line on value proposition and provide local support to implement the market plans which generate new leads Develop pipeline of Growth Programs
- Synthesize market data from multiple sources to form strong market understanding and anticipate trends that can generate large opportunities for Materials segment.
- Work with cross functional team (CTD, R&D, and Frontline) to prioritize growth programs based on market attractiveness and unique value proposition.
**For all identified Marketing Growth Programs drive full Marketing Process**:
1) Market Assessment (Fact Book),
2) Validation and
3) Launch Plan for Market Entry (Marketing Mix).
4) Go to Market
**Drive stakeholder buy-**
**in through each milestone of the Marketing Process**:
- Asset management, R&D, Communications, Regional Frontline, and Customer Technical Development
- Monitor trends and provide Marketing support to Core Business
- Monitor and communicate global competitive trends in the market with the main purpose of identifying new opportunities
- Work with Regional Sales Cluster Managers and Product Managers (PMs) on coordination of pricing activity.
- Develop and maintain appropriate sales and market support tools.
**Education and Experience**
- Academic degree (bachelor's/master's degree), preferably in Business/Marketing or Engineering. MBA or marketing
related graduate degree a plus.
- Functional marketing background
- At least 5+ years of experience in a commercial position with a strong marketing background. Experience in leading cross functional teams (technology, product management, sales)
**Skills**
- Strong Marketing capabilities, practical knowledge of main Marketing Excellence tools. Strong knowledge of the water and air treatment industry is a plus.
- Proven track record in driving successful results even without direct authority. Demonstrated ability to learn quickly and bring innovative new ideas.
- Exceptional analytical and strategic thinking capabilities.
- Excellent communication and influencing skills.
- Ability to travel 30-50% (domestic/international) - To be redefined in current scenario
Tags
senior
marketing
manager
life
solutions
apac
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