Digital Marketing Specialist

23 hours ago

Singapore SMARTIDEA PTE LTD Full time

**Role Description**

The Digital Marketing Specialist role is responsible in strategizing, setting up, optimizing, and managing paid advertisements through different platforms such as Google Ads and DV360. This role provides an opportunity to learn, strategize and expand problem-solving abilities in paid advertising, data analytics and optimization to scale ad spending, effectively.

**Specific Responsibilities**

Individual to be involved in:
1. Employee orientation and training in digital marketing
2. Creation of digital marketing campaigns
3. Analysis of competitor digital marketing campaigns utilising third party tools
4. Optimization of active digital marketing campaigns

**Technical Skills and Competencies**

1. Google Skillshop Training - Google Ads Display Certification Course (Theory)
2. Google Skillshop Training - Google Ads Search Certification Course (Theory)
3. Learn about Business Goals and Products
4. Use of Competitive Research Tools
5. Google Marketing Platform Product - Display & Video 360 (DV360) Certification (Theory)
6. Google Display Campaigns set up and optimisation (Hands On)
7. Display & Video 360 Campaigns set up and optimisation (Hands On)

**Duration of Traineeship/Attachment Offered**

3 months

**Training Allowance**
- S$2,500 - $3000

**Education Qualifications for the Traineeship**
- Diploma, Degree and above

If you are:

- Hunger to learn
- Humility
- People Smarts
- Being Dependable
- Demonstrable Ownership

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