SEO Manager

2 days ago

Singapore 5G-Starlink Pte. Full time $120,000 - $240,000 per year


What Youll Do

  • Strategise website structure improvements for optimal keyword targeting and internal linking
  • Formulate a sound crawling and indexing strategy to maximise exposure of high-value pages, while minimising index bloat and crawling inefficiencies
  • Pinpoint rendering issues caused by non-SEO friendly web technologies and outline exact requirements to developers on how to fix them
  • Find code optimisation opportunities, including meta, rel, and schema markups
  • Analyse website errors (4xx, 3xx, duplication, hreflang, etc.) and find scalable fixes
  • Find content improvement opportunities across the site
  • Create execution plans to optimise website speed and core web vitals
  • Optimise international SEO strategy and language targeting across priority markets
  • Conduct competitor and keyword gap analysis to find opportunities to widen organic demand capture for key verticals
  • Monitor server logs to detect crawling anomalies and budget wastage, and derive a strategy to steer bots to important pages
  • Monitor and fix issues highlighted via Google Search Console
  • Find opportunities to optimise conversion rates for different landing page types
  • Collaborate with cross functional teams on implementation of SEO initiatives and performance monitoring
  • Explore SEO automation opportunities to create efficient workflows
  • Stay up to date with the latest SEO trends and best practices.

What Youll Need

  • Bachelors degree in marketing, technology or quantitative field.
  • 8+ years of direct SEO experience, experience in a leadership role is a plus.
  • Deep understanding of how search engines work
  • In-depth knowledge of technical SEO and everything it entails
  • Heavy experience in various SEO tools, particularly crawling (OnCrawl, Screaming Frog) and competitive analysis tools (Ahrefs, SEMRush)
  • Experience in SEO reporting - monthly and/or weekly dashboards.
  • Experience in cross-functional collaboration and knowledge sharing.
  • Good at communication, stakeholder management, and with a trial-and-learn mindset.
  • Data-driven approach in solving SEO issues.
  • Strong project management skills.
  • Comfortable working as an individual contributor - think of the big picture and when necessary have a roll-up-your sleeves approach.
  • Experience in travel (OTA) or eCommerce industry is a big plus.
  • Fluency in English and Chinese is preferable, but not required

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