Senior Digital Marketing Executive

16 hours ago

Central Region, Singapore Good Job Creations (Singapore) Pte Ltd Full time $60,000 - $120,000 per year

Responsibilities:

  • Drive and optimize e-commerce and digital performance campaigns (SEM, SEO, social) to improve traffic, consideration, and ROI.
  • Experiment with A/B testing and funnel optimization to improve customer journeys and purchase behaviour.
  • Collaborate with sales offices on EC, ensuring competitive positioning against regional rivals.
  • Design and execute loyalty programs and engagement initiatives to deepen relationships across the customer lifecycle.
  • Leverage behaviour data and AI-driven targeting to deliver personalized campaigns that increase retention and repeat purchases.
  • Champion customer-first thinking, ensuring regional marketing strategies nurture long-term brand advocacy.
  • Monitor competitor's activities and evaluate owned campaign performance across digital touchpoints with clear, actionable reporting.
  • Build and enhance dashboards that empower regional stakeholders with real time insights on acquisition, retention, and conversion effectiveness.
  • Pilot AI-driven tools (chatbots, predictive analytics, personalization engines) to elevate campaign efficiency and customer experience.
  • Any other ad-hoc assigned.

Requirements:

  • 3 years of hands-on digital marketing experience, ideally in a regional or multi-market role.
  • Solid background in paid digital media (search, social, performance).
  • Exposure to e-commerce, marketplaces, loyalty marketing, and personalization.
  • Strong analytical and dashboarding skills with the ability to turn data into sharp, actionable recommendations.
  • Curiosity and/or experience in AI-driven marketing tools (automation, chatbots, predictive analytics, personalization engines).
  • A proactive, adaptable mindset with strong communication skills to thrive in both virtual and in-person collaboration

[Advantages]

  • Knowledge of Sitecore or other CMS/e-commerce platforms.

We are regret that only shortlisted candidate will be notified.

However, rest assured that all applications will be updated to our resume bank for future opportunities.

Please kindly refer to the Privacy Policy of Good Job Creations for your reference:

EA Personnel Name : Esther Quak Soo Chin

EA Personnel Registration Number: R

EA Licence No :07C5771

SCR-esther-quak

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