Client Executive, Integrated Marketing and PR

7 days ago

Singapore PRecious Communications Pte. Ltd. Full time $40,000 - $80,000 per year

As a Client Executive, you'll play a key role in executing day-to-day Public Relations (PR) and Integrated Marketing Communications (IMC) activities. This includes media relations, content creation, and KOL engagement, while also supporting campaigns across digital, social, and owned channels. You'll contribute to strategic account management by applying your curiosity and agility to quickly understand client industries and stay ahead of trends. You'll be expected to service clients independently, manage the implementation of multi-channel communications programmes, and uphold PRecious Communications' standards of integrated storytelling and results-driven execution.

Key Responsibilities:

Account Management

  • Day-to-day management of account, including WIP meetings, according to agreed programme and scope of work

  • Prepare and submit on time all client meeting contact reports

  • Prepare client monthly activity reports detailing all activities carried out for the month

  • Ensure all materials and reports submitted to clients are timely, accurate, error-free and approved by account lead (account consultant or director)

  • Brief and manage third parties e.g. designers, photographers, event companies and vendors

  • Assist on event research and planning, logistics coordination

  • Manage and oversee client events, logistics and coordination

  • Serve as account lead, manage client contact and correspondence

  • Assist on budget and costing research

  • Manage and resolve any emerging issues around client or budget

  • Manage media monitoring and compile media clippings

  • Conduct media pitching, including drafting pitches

  • Build and cultivate relationships with the media and influencers

Client Management & Strategy Counsel

  • Support research on client business and industry (e.g. competitor analysis, industry issues and trends)

  • Assist in media training of clients

  • Understand the media landscape

  • Contribute strategic and creative inputs for clients' PR programmes, proposals and at client meetings

  • Provide client counsel, proactively build client trust and relationships

  • Support research for media training (e.g. research on media / journalists)

  • Monitor and alert team and directors to emerging and potential PR or industry issues relevant to client

  • Prepare comms programme or project evaluation reports at appropriate intervals

Content Development

  • Research and assist in development of content (e.g. press releases, FAQs, media briefing materials, client briefing books, presentation decks, social / digital content, speeches / talking points, message house, editorial calendar)

  • Adapt and customise content for different audience and formats

  • Create hooks and create media / audience appeal (e.g. strong pitch, headline, caption)

  • Use narrative and composition skills to tell a story

  • Support team with business development research.

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