Social Media Beauty Content Marketing

Be part of our Social Media Content Creation Team (Permanent Part-time/ Full-time Intern/ Freelance)

Are you passionate about storytelling through video, graphics, and social media? Ready to showcase your creativity and help elevate a brand's digital presence?

We're looking for a dynamic Social Media Beauty Content Marketer to join our team. If you're a digital native with a love for beauty, retail, or just creating engaging content, this could be the perfect opportunity for you to grow your skills and contribute to exciting campaigns

If you're into beauty, relaxation, and sharing those cozy vibes with the world, we'd love to have you on board

What You'll Be Doing:

• Create compelling video content across platforms like TikTok, Instagram, YouTube, LinkedIn, and more, capturing the essence of our brand.
• Develop fresh, creative ideas that not only align with our brand identity but have the potential to go viral
• Bring your creative touch to design. Eye-catching graphics, posters, infographics, and social media visuals.
• Craft attention-grabbing captions and copy for posts, stories, and campaigns that will resonate with our audience.
• Engage with our community by responding to customer feedback and inquiries across social media channels.
• Monitor content performance and share your insights to help us improve and evolve our approach.
• Reaching out to KOLs/Influencers. You'll also reach out to beauty influencers to feature in our videos and broaden our reach, bringing a fresh perspective to our content.

KEY RESPONSIBLITIES:

Content Creation:

• Design, Develop, create, and schedule engaging content (photos, videos, graphics) for our social media platforms (Instagram, Facebook, TikTok, Lemon8, Xiao Hong Shu etc.).
• Shoot and create video content for Reels, TikTok, and other social media platforms.
• Ensure all content aligns with our brand voice, aesthetic, and marketing strategy.

Social Media Management:

• Assist in managing our social media accounts, including responding to comments and messages.
• Foster community engagement by interacting with our followers and clients online.
• Monitor social media analytics to track performance and suggest improvements

Influencers and Media Relations:

• Research and identify relevant influencers and media contacts in the beauty and wellness industry.
• Collaborate with influencers and media to promote our beauty salon and services.
• Manage relationships with influencers and media, ensuring effective communication and collaboration.
• Track and analyze the performance of influencer and media collaborations.

Digital Advertising

• Plan and execute paid campaigns across Google, Facebook, Instagram, TikTok, and other platforms.
• Monitor and optimize ad performance to achieve marketing objectives.

Who We're Looking For:

• You're currently studying or have graduated in Marketing, Advertising, Communications, or a related field.
• You've got a passion for the beauty and retail industry – if you're always up-to-date with the latest trends, you'll fit right in
• Strong communication skills (written and verbal) – whether it's crafting the perfect caption or collaborating with the team, you know how to get your point across.
• You're tech-savvy, familiar with graphic design and video editing software like Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), that's a plus
• Creativity is your superpower – you can think outside the box and produce content that stands out.
• You're detail-oriented and know how to stay organized and meet deadlines, but you also know how to have fun with your work.
• Plus point if you do KOL Marketing/ is experienced with KOLs and influencers

PERKS:

• Flexible hours to fit around your schedule.
• A chance to work in a fun and creative environment where your ideas will be valued and seen.
• Great for building up your portfolio with real-world experience that makes an impact.
• We're very open to fun and creative ideas

This long-term part-time / full-time internship position offers an excellent opportunity to gain hands-on experience in content creation and social media management within the beauty and skincare industry.

ABOUT US:

My Cozy Room Beauty Spa is an award-winning skin care and beauty facial salon known for best extraction facial in Singapore. Located in Orchard Road, we offer an array of facial treatments for treating acne, clogged pores, and more, using high-quality professional skin products from Bekind. We are passionate about beauty, self-care, and enhancing the well-being of our community.